I wish I'd known all this before. I had an old black and white tv I 
could have sold you.


Jeff Miles
[email protected]

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On Mar 26, 2010, at 5:01 AM, [email protected] wrote:

> On Fri, Mar 26, 2010 at 6:08 AM, Jeff Miles <[email protected]> wrote:
> 
>>        Anyway, I've been comparing the different brands simply by visual 
>> inspection at Costco. They have >carried the Sharp, Panasonic, Visio(?) and 
>> some others I can't remember off the top of my head. The >Panasonic did look 
>> sharper, crisper and more vibrant when it came to color saturation while 
>> keeping >detail in the shadow areas. And before you ask, they were all 
>> showing the same movie at the times I did >compare them. It could be the 
>> controls on the TVs themselves, but I'm guessing the store set them up >out 
>> of the box at factory settings.
> 
>  All televisions these days come with a display parameter setting
> specifically designed for use in stores.  This setting generally
> causes the displayed image in the store to be much brighter than you
> would have it set in your home, the colors to be artificially
> saturated, the sharpness to be extreme, etc., etc., etc.  Such
> settings are designed to cause one set to stand out versus others on
> display.  This is simlar to how stores sell stereo systems by turning
> the bass and treble all the way to eleven to capture attention.
> 
>  In fact, when you buy a TV and set it up in your home and first turn
> it on, you are asked, by way of a dialog box that appears on screen if
> you want the display to be set to "Store Display" parameters or to
> "Home Use" parameters, or something similarly worded.  Different
> makers will have those preset in-store parameters set to differing
> levels of extremism, thus making it quite difficult for buyers to be
> able to accurately determine what a realistic picture will really look
> like once they get the set home and start using it.
> 
>  For folks who like their TV images to have those overly saturated,
> psychedelic-like colors and with sharpness levels beyond the
> ridiculous and with brightness that will burn their eyeballs out, they
> can just use those in-store settings at home.  For folks who want
> images that appear realistic, they will have to make a number of
> adjustments to the picture setting parameters.  New TVs do have some
> preset home use parameters, but I have not as yet found one that
> really displays a particularly accurate picture using their factory
> settings.  They are all a bit extreme, in my opinion, but one can
> create their own picture setting parameters to pretty much get screen
> images that look natural on any decent quality TV these days.
> 
>  Steve
> 
> 
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