Great work guys! Glad to see it come to fruition.

On Tue, Feb 1, 2011 at 3:30 PM, Ryan Price <[email protected]> wrote:

> I'm very happy to be writing this email to the list right now. Also posted
> to my blog http://ryanpricemedia.com
>
> One year ago, I was approached by Julia Young, the President of a local
> nonprofit organization called the Urban Think! Foundation. She was charged
> with transforming a soon-to-be out of business local bookstore into a
> Coworking space, event space, and a program to support local creatives.
> There were hazy thoughts about having a cafe, putting in a loft, and
> creating a versatile space. She found me because of my numerous blogs posts
> about Coworking, and my involvement in the local community.
>
> I brought in a good friend of mine, Darren McDaniel, who had experience
> working at a similar space here in Orlando that was eventually strangled by
> bureaucracy. He had a business plan, several years of experience, and a PhD
> thesis paper about creating structure for freelancers and other creatives.
> Darren would be tapped as the Founding Director of the project, code named
> Urban ReThink.
>
> We put out a survey to the old mailing list from the bookstore, and as many
> other communities as we could get in touch with. This concept is a bit
> bigger than Coworking space alone, but it shares values and lots of the
> superficial things many spaces have. To say this is ambitious would be an
> understatement. We do have some great things going for us.
>
> The landlord is one of the original founders of the old bookstore, and he
> had other offers for the space - this is a passion project for him. A few
> months into this adventure, we found out he will be developing an area of
> downtown Orlando called the Creative Village - Craig and the rest of the
> nonprofit board are really committed to making our city better, and they
> have been invaluable throughout this process. From the big things like the
> space itself and the renovation, to smaller things like the PR and marketing
> strategy, and making connections with other organizations and businesses.
>
> Starting in November, we started hosting events - film screenings, a book
> signing, an interactive art installation, and several holiday parties. These
> were a great learning experience, as our space is at street level, and on a
> major walking path to the rest of Downtown Orlando - the weekends are very
> colorful here.
>
> On January 17th, our cafe partner opened their doors to a torrential
> downpour - but lunch time still brought in about a dozen people, eager to
> see their new neighbors. Last week, some furniture was delivered - donated
> from a local interior design shop - and we invited a few potential community
> members to start working here. Today was the final straw as the cable
> company connected the internet and we fired up our wi-fi - no more stealing
> from the neighbors!
>
> We were lucky enough to be featured in the local daily newspaper a few
> weeks ago, and now I am told a business journal article related to
> independent workers will be landing this week - they even took my picture
> for it.
>
> We still have so far to go - I'm pretty sure we're doing it backwards - the
> "if you build it, they will come" plan. I am feverishly trying to finish the
> website (just got the design on Friday) so I can stop answering all my
> questions via Facebook, Twitter and Email. At the same time, we know we have
> lots of interest - people wanting to (and already are) holding meetings
> here, people ready to sign up for memberships, mentors ready to give sage
> wisdom, and many and more things ready to happen.
>
> In 2 weeks we'll have the start of our grand opening festivities, and who
> knows what will happen from there?
>
> Photos: http://www.flickr.com/groups/urbanrethink/
> News: http://facebook.com/UrbanReThink
> Updates: http://twitter.com/urbanrethink
> Website (coming soon): http://urbanrethink.com
>
> Peace,
> Ryan Price
> [email protected]
> UrbanReThink.com
> @urbanrethink
> 625 E Central Blvd, Orlando, FL 32801
> Creative. Collaborative. Transformative.
>
> Fragmentation + other stories Book Release Feb 16
>
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