There's a good chance you've read something from me on this list about
"alignment". In fact, I think I mentioned it more than once in a response to
this morning's questions about co-ops & coworking.

Seth Godin has a great post today about why alignment is important:

http://sethgodin.typepad.com/seths_blog/2011/04/alignment.html

The thing that's most resonant for me is his closing line (no surprise
there).


> *The tension that comes from misalignment can work for a while, but it's
> when alignment kicks in that the enterprise really scales.*


You can do things without alignment - but why would you?

-Alex
*
*/ah
indyhall.org
coworking in philadelphia

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