Funny you bring up the press and their overs simplification. I had almost the 
same sentence written in my reply and axed it :)  

One of the lessons in my workshop is how to talk to the press and get your 
stories told. Its been suggested by some students that I could teach it as a 
standalone class, and that's coming soon!

Glad to hear we've got another advocate in you, though.   

--  
/ah
indyhall.org
coworking in philadelphia


On Tuesday, April 10, 2012 at 6:34 PM, Randall G. Arnold wrote:

> Thanks Alex, and agreed on every point with one tiny caveat: mainstream media 
> is going to always lean toward oversimplifying.  So that will mean a 
> continual struggle for coworking advocates to keep the message clean.  We 
> just need to do our parts to be clear and especially concise in everything we 
> do, especially in interviews, press releases, etc.  
>   
> To that end, as I've noted before I recently started a digital magazine, 
> http://post404.com , geared toward community and collaboration.  Coworking 
> will be a big part of our coverage.  We will definitely do our part to help 
> the signal-to-noise ratio.  We welcome any and all contributions and in fact 
> are hoping to add some full and occasional volunteer writers.  If you ever 
> need a podium, we'll be glad o provide it!  That includes republishing 
> original articles, in either direction.  
>   
> Randy  
> Editor-in-Chief, post404  
> @texrat & @post404_Mag on twitter
>    
>  
> On April 10, 2012 at 6:17 PM Alex Hillman <[email protected]> 
> wrote:  
>  
> > Thanks for recognizing the change from most to many. That was intentional.  
> >  
> >  
> > As far as norms, I think the point (and perhaps the problem) is that they 
> > are changing. As more players enter the fray, and as the intentions and 
> > models diversify, the norms change and diversify as well.   
> >  
> > This itself isn't inherently a problem (in fact I think it's natural and 
> > important 
> > (http://dangerouslyawesome.com/2011/11/sex-coworking-and-rock-n-roll/)). 
> > Embracing that fragmentation helps us all get more done. What worries me, 
> > and you head in this direction as well Randall, is that the media often 
> > conflates all of the variations as one specific genre.   
> >  
> > Coworking as a pattern was developed with some very specific intentions. 
> > The core values helped crystallize those intentions into something 
> > shareable, moldable, adaptable.   
> >  
> > Coworking as a business doesn't have as clear of intentions. I think that's 
> > where we're running into confusion.   
> >  
> > But I still think that confusion lies more in the realm of the media and 
> > our inside-baseball conversations than in the heads of our members and 
> > potential members. Like music, people tend to avoid what they don't like. 
> > They also tend to use and share what they do like.   
> >  
> > That's good news for all of us.  
> >  
> > -Alex  
> >  
> >  
> > --   
> > /ah  
> > indyhall.org  
> > coworking in philadelphia  
> >  
> >  
> >  
> > On Tuesday, April 10, 2012 at 5:50 PM, Randall G. Arnold wrote:  
> >  
> > > At least Alex used the word "MANY" in his article instead of "most" (used 
> > > earlier in the dialog); I suspect the latter to be hyperbolic.   
> > >     
> > > And not to axle-wrap over mere semantics, but I do wonder how many is 
> > > "MANY".  I think that's actually important to the discussion, because I 
> > > have to wonder what the NORM is.  
> > >     
> > > I also suspect that part of the distinction problem stems from those 
> > > getting into this space without first understanding how and why they 
> > > should separate their offerings from traditional establishments, as well 
> > > as thinking through the pitfalls before opening up a coworking operation. 
> > >  
> > >     
> > > But as was raised earlier, this isn't a black and white subject; 
> > > coworking lives along a gradient of communal/corporate philosophy.  
> > > There's room for all flavors, BUT operators do need to define their 
> > > offerings clearly to customers IMO.  
> > >     
> > > Here is where my old military nomenclature experience rears its ugly head 
> > > and wonders if qualifiers might help clear the confusion.  "Corporate 
> > > Coworking" vs "Community Coworking", et al.  Maybe my subconsious is 
> > > reflexively overthinking it though.  
> > >     
> > > Anyway, it's also possible this is much ado about, ultimately, nothing.  
> > > Still, the discussion has been (mostly) good, clean fun.  :D  
> > >     
> > > Randy  
> > >     
> > >     
> > >   
> > > On April 10, 2012 at 4:41 PM "Felix Schürholz" 
> > > <[email protected] (mailto:[email protected])> wrote:   
> > >   
> > > > link to article with video: http://bit.ly/HsRlKH   
> > > >   
> > > > Already one of the great fruits of the widespread discussion on free   
> > > > coworking is the acknowledgement that paid coworking has lost its 
> > > > bearings   
> > > > in many instances. Alex Hillman on his blog 
> > > > dangerouslyawesome<http://dangerouslyawesome.com/2012/04/free-as-in-coworking/>
> > > >  puts   
> > > > it like this: “MANY paid coworking spaces aren’t differentiating 
> > > > themselves   
> > > > from business centers and aren’t keeping in line with the coworking 
> > > > core   
> > > > values. Social capital is often missing from the exchange between the   
> > > > provider and the member.” I fully agree with Alex!!!   
> > > >   
> > > > To address these aspects  free coworking stresses the importance of   
> > > > shared/common projects of the coworkers, social capital and community   
> > > > building. In this article I like look particularly at the last two 
> > > > namely   
> > > > community building and social capital.   
> > > >   
> > > > Up to now community building in coworking spaces has largely if not   
> > > > exclusively been the task of the coworking space operator or manager. 
> > > > This   
> > > > is and was fine in a time where coworking was just starting up and   
> > > > developing. In Germany for example in 2009, when coworking started to   
> > > > spread across the country, many coworking operators felt as if they had 
> > > > “invented   
> > > > coworking<http://www.coworking-news.de/2009/10/video-zum-treffen-der-coworking-initiativen-jetzt-online/>”
> > > >    
> > > > themselves. While this was always said with a smile, there was some 
> > > > real   
> > > > truth in it. In those days and in many instances today coworking space  
> > > >  
> > > > operators were and are still pioneers. It was normal that they would 
> > > > take   
> > > > care and focus on community building in their individual spaces.   
> > > >   
> > > > But times have changed and things have developed a great deal. With 
> > > > several   
> > > > hundred coworking spaces worldwide now, there is a huge knowledge base 
> > > > now   
> > > > that every new operator can draw upon. On top of that there is now a   
> > > > wonderful physical network of spaces worldwide that did not exist 
> > > > before.   
> > > > Now coworkers can travel through the world and they will find a 
> > > > coworking   
> > > > space in nearly every major city of the world. With this network in 
> > > > place I   
> > > > believe there should also be a shift in terms of  community building in 
> > > >   
> > > > coworking.   
> > > >   
> > > > Now the coworkers themselves should become more active in community   
> > > > building. This community building can take various forms. One aspect 
> > > > can be   
> > > > in carrying out various jobs within the space itself as is done in the 
> > > > free   
> > > > coworking model of Gangplank 
> > > > <http://www.coworking-news.de/?s=gangplank>.   
> > > > One task or role here is called “the 
> > > > anchor<http://www.youtube.com/watch?v=LEBy7idILDY&feature=player_embedded>”
> > > >    
> > > > (see video in article, or press link to video).   
> > > >   
> > > > Another task of community building should take place on the internet. 
> > > > It is   
> > > > very easy, there are manyfacebook groups on 
> > > > coworking<https://www.facebook.com/groups/coworkingeurope/doc/231235143607416/>
> > > >    
> > > >  or meetup groups <http://coworking.meetup.com/all/> already. But the 
> > > > focus   
> > > > of these groups is largely local and limited by the functions that 
> > > > facebook   
> > > > or meetup offers. For free coworking to develop we need 
> > > > aninfrastructure   
> > > > that is owned and developed by the coworkers 
> > > > themselves<http://www.coworking-news.de/2012/02/free-coworking-a-facebook-developed-run-and-owned-by-the-coworkers/>.
> > > >    
> > > > Fortunately we have already started a tool which we like to develop 
> > > > with   
> > > > everybody who feels that coworkers themselves should be more active in  
> > > >  
> > > > community building. The tool is the “Free Coworking Skill 
> > > > Sharing<http://www.coworking-news.de/2012/02/free-car-sharing-for-skills-free-coworking-skill-sharing/>“.
> > > >    
> > > > With its latest development we particularly focussed on team 
> > > > building<http://www.coworking-news.de/2012/03/team-building-by-skill-sharing-identify-your-key-style-of-thinking-in-a-team/>,
> > > >    
> > > > which we believe is essential for the spread of free coworking.   
> > > >   
> > > > Coworkers, get involved!!! Now is the time that coworkers themselves 
> > > > should   
> > > > take more responsibility for their communities. In the great wikipedia  
> > > >  
> > > > article on community 
> > > > building<http://en.wikipedia.org/wiki/Community_building>,   
> > > > Lew Feldstein is quoted as follows:”We must learn to view the world 
> > > > through   
> > > > a social capital lens” … “We need to look at front porches as crime   
> > > > fighting tools, treat picnics as public health efforts and see choral   
> > > > groups as occasions of democracy…”. I like to add:”We should see 
> > > > coworking   
> > > > spaces as places for vital social exchanges and a base for a new   
> > > > sustainable economy.”   
> > > >   
> > > > For more information on free coworking, please refer to our resource 
> > > > page<http://www.coworking-news.de/free-coworking-resources/>   
> > > > .   
> > > >   
> > > >   
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