Hi coworkers! I was thinking recently about an issue I've noticed locally and in other regions, where friendly neighboring coworking spaces sometimes struggle to develop good ways to collaborate. I believe the issue stems from a lack of a well-articulated higher purpose that people from multiple spaces could rally behind.
I think about this phenomenon also in the context of how we communicate with prospective members. The majority of people who express interest in New Work City are, at first, looking for workspace, and think we're in the business of renting workspace. While we can use that as a starting point for educating prospective members about the deeper values behind and benefits of coworking, I'm thinking about how we can do a better job of connecting with prospective members in a way that's about something more meaningful. Have any of you experienced something similar? Have you witnessed or participated in the development of an ambition in your space or region that gives coworking space managers something higher to shoot for than simply getting enough members to pay the bills? Cheers, Tony --- Blog <http://happymonster.co> // New Work City <http://nwc.co> // Coworking Community NYC Meetup <http://meetup.com/coworking-nyc> -- Visit this forum on the web at http://discuss.coworking.com --- You received this message because you are subscribed to the Google Groups "Coworking" group. To unsubscribe from this group and stop receiving emails from it, send an email to [email protected]. For more options, visit https://groups.google.com/d/optout.
