Hello Alex,

Thanks for taking the time to respond.  You're kinda a cowork 'rockstar' 
among the many great names we have on this board. FYI - I'm Chief Tummler 
at Engage Cowork. 

I'm relieved to hear more positives, than negatives, regarding the small 
space approach.  Your line of thinking is what I was rationalizing, too. 
 Albeit there are cons, I feel that outgrowing the space was proof of 
concept while allowing me to gain financial and community credit to build 
another site or add a location, particularly if there is a distinct 
community to be served.

Yes, my community (adjacent to Austin TX) drives, very few options to 
walk/bike to work, except two downtown locations (but nothing affordable in 
those areas). 

I do look at the first iteration as a continuance of research; we can only 
gain so much prior to opening the doors. I feel the real proof is when 
people are using the space, as it is intended and they give you the 
opportunity to improve it - and have the opportunity to be part of the 
process.

I'll be sharing your feedback with my (FB) WilCo Coworking Community. We 
have some ardent coworking voices. 

Jen
www.EngageCowork.com


On Monday, August 10, 2015 at 4:30:23 PM UTC-5, Alex Hillman wrote:
>
> We opened in a small space. 1800 sq ft. 
>
> A year later we'd outgrown it. We had a waiting list. We learned a LOT 
> about the priorities that we'd use to design our second space. We had 
> paying members who loved coming to our small space and were willing to 
> pre-pay membership to help bootstrap the new, bigger space. We were even 
> able to find some people in our community to take over our lease on the 
> original space - keeping it in the family, so to speak. 
>
> I'd be talking to landlords in future-thinking terms; that is, is there 
> the ability to stay a tenant but to "upgrade" to a larger space?
>
> Another option that may work is to take over a smaller portion of a larger 
> building, where you could literally take down a wall and expand without 
> moving. 
>
> For us, moving actually created a fresh opportunity to build more 
> participation from our community because there were all kinds of new things 
> they could get involved in. New walls that needed paint. New desks that 
> needed assembling. And we've seen the same experience each of the 2 
> additional we've expanded in our current building - the community actually 
> bonds around the expansion if you let them. 
>
> It sounds like you're planning yourself around a community of people who 
> generally drive to work. That *might* give you more wiggle room with 
> future moves since people are used to driving some distance...finding out 
> how far people are willing to drive for the small space will also give you 
> real data on a radius of potential spaces for when you outgrow the smaller 
> space. 
>
> All of this is to say - it's way better to be 12-18 months in and have a 
> waiting list and need to move than be 12-18 months in and still years away 
> from breaking even. 
>
> You can also use these constraints of a smaller starting space to 
> determine what's *really* necessary for build out - a smaller space will 
> give you less space to wander and dream up ways to waste money ;)
>
> -Alex
>
>
> ------------------
> *The #1 mistake in community building is doing it by yourself.*
> Join the list: http://coworkingweekly.com
> Listen to the podcast: http://dangerouslyawesome.com/podcast
>
> On Mon, Aug 10, 2015 at 10:17 AM, Jennifer Kready <[email protected] 
> <javascript:>> wrote:
>
>> As many of you probably experience, our real estate market is fast and 
>> furious, landlords are in the drivers seat but as a small community, many 
>> are local and friendly. However, the available locations seem to be less 
>> than ideal and wanting to avoid extensive build-out activities,
>>
>> I'm leaning towards a smaller space (2800 sq.ft) in an office park (which 
>> is located across from a well-maintained park with pond and walking 
>> trails). Food and beverage are within a few miles of the locale.
>>
>> With a smaller space, is a smaller community which isn't a bad thing.  
>> Once the community grows into, and someday, out of its space what are the 
>> challenges of moving the community...or does one open a new space?
>>
>> I'm in a community with no existing cowork, adjacent to Austin with 28 
>> (and more) cowork spaces. We do have at least 5 professional office suite 
>> buildings in our area, so about 300-500 office suites.
>>
>> Thanks. Jen
>>
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