At The Guild we have an anchor company, but we have a) got them signed up 
on a long contract, b) knew them already so we knew they'd fit in- in fact 
some of our own rhythms and rituals were adapted from what they did when we 
shared their office while originally building The Guild, and c) have added 
in the risk of them leaving to our forecasts so we don't get taken by 
surprise if they do move on (this kind of thing is what our new management 
accountant has been helping us with).

We also have founder members- this is fairly informal, but when we opened 
we had a founder plan (full time members who didn't have a dedicated desk, 
at a lifetime discount rate we offered for a period after we opened).  We 
don't currently offer a full time membership of this type all at, so those 
grandfathered in tend to be the elders.  They are most likely to understand 
the community ethos, keep an eye out for new people, report any issues to 
the helpdesk, and we don't have to twist their arms too much to come to 
Town Hall!


On Thursday, 20 August 2015 15:26:00 UTC+1, Jennifer Kready wrote:
>
> It was suggested that I might find anchor members who, could they be early 
> adopters?, who have both financial investment (a long term membership buy) 
> but also networking/influence in bringing new members (and keep current 
> members) to the space. This gentleman suggested going the HR route and 
> finding private employee work at home types, but I don't feel those members 
> will advocate for coworking; instead act primarily as a funding stream. Is 
> that bad thing though? 
>
> Is there such thing as an anchor member? What do they look like and how do 
> they act in your space? 
>
> Thank you - Jen
>
>

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