There have been several updates in the past few years on how Google ranks 
websites now
No longer can you just jam a site with keywords and have it rank #1
Of course your site needs to have on-page optimization like correct title 
with your best targeted keywords "Coworking Space Toronto, CA"
Here's a very complete guide on the subject: 
https://moz.com/blog/visual-guide-to-keyword-targeting-onpage-optimization
But as a business owner i don't recommend obsessing about it *TOO* much, 
let me explain why..

As i've been learning about SEO i found that the best way to rank is to 
gain real backlinks from high quality sites (news media, government, 
popular sites)
You can spam business listing sites and submit your space everywhere but 
it's not going to get you anywhere

I found that the best links come from PR campaigns that managed to get 
published on high quality sites
So my advice is that, have something newsworthy about your space, and 
event, partnership or program and promote the hell out of it
Not only are these types of backlink going to help you tremendously in SEO 
ranking value, but it will be a great promotional opportunity for your space

My 2 cents,
https://citydeskmiami.com

-Simon

On Thursday, January 28, 2016 at 1:55:35 PM UTC-5, Elizabeth Trice wrote:
>
> It turns out our SEO hasn't been set up properly and we are going to be 
> starting from scratch.
> What are the top key words or search terms that bring people to your 
> website?
>

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