Activists look to Moyers' expose to ignite reform.

Coming clean 

Bill Moyers TV special to take viewers behind the closed doors of the chemical 
industry. 


www.metrotimes.com
by Don Hazen
3/20/2001 



"I promised him I would never let * the chemical industry forget who he was."



  
 
Elaine Ross was determined to uncover the truth about what had killed her husband, a 
chemical plant worker in the bayous of Louisiana, at the untimely age of 46. To cut 
through the secrecy that shrouded his death, she teamed up with crusading lawyer 
William "Billy" Baggett Jr., the son of a famous Southern litigator, and together they 
became central figures in a David-and-Goliath battle to protect the health of all 
Americans, especially workers. Now, in the latest chapter of the story, a team led by 
Bill Moyers has created a PBS special report called "Trade Secrets" that will air on 
Monday evening, March 26.

The special, based on chemical industry documents, will explore allegations that the 
industry obfuscated, denied and hid information about dangerous effects of chemicals 
on unsuspecting workers and consumers. At its core are troubling questions: With more 
than 75,000 chemicals having been released into the environment, what happens as our 
bodies absorb them, and how can we protect ourselves?

Activists hope that when it hits the air, the Moyers special will re-energize veteran 
health crusaders and medical professionals in their fight against a growing problem — 
unregulated and untested chemicals flooding the commercial marketplace.

This public heat, coupled with a burgeoning grassroots resistance to chemical 
producers, may set the industry on the defensive like never before ... but that's 
getting ahead of the story.

Bayou battle

Elaine Ross's husband, Dan, spent 23 years working at the Conoco (later Vista) 
chemical plant in Lake Charles, La. After being diagnosed with brain cancer, according 
to Jim Morris of the Houston Chronicle, "Dan Ross came to believe that he had struck a 
terrible bargain, forfeiting perhaps 30 years of his life through his willingness to 
work with vinyl chloride, used to make one of the world's most common plastics."

"Just before he died [in 1990] he said, 'Mama, they killed me,'" recalled Elaine. "I 
promised him I would never let Vista or the chemical industry forget who he was."

And she hasn't. She teamed up with Billy Baggett to file a wrongful death suit against 
Vista. Baggett won a multimillion dollar settlement for Ross in 1994, but she wasn't 
satisfied with just the money. She knew that her husband's death wasn't an isolated 
incident — that many other chemical plant workers were dead, dying or sick because 
their employers weren't telling them about potential health hazards. And Vista 
certainly wasn't the only culprit.

So Ross told the attorney to take the fight to the next level. Baggett did, suing 30 
companies and trade associations including the Chemical Manufacturers Association (now 
called the American Chemistry Council) for conspiracy, alleging that they hid and 
suppressed evidence of vinyl chloride-related deaths and diseases.

As a result of the litigation brought on Ross' behalf, Baggett has been able to obtain 
what he says are more than a million previously secret industry documents through the 
discovery process over the past decade.

These "Chemical Papers," as they are becoming known, chronicled virtually the entire 
history of the chemical industry, much of it related to vinyl chloride — minutes of 
board meetings, minutes of committee meetings, consultant reports, and on and on.

According to Morris in the Chronicle, the documents suggested that major chemical 
manufacturers closed ranks in the late 1950s to contain and counteract evidence of 
vinyl chloride's toxic effects.

"They depict a framework of dubious science and painstaking public relations, 
coordinated by the industry's main trade association with two dominant themes: Avoid 
disclosure and deny liability," wrote Morris. The chemical companies were hiding the 
fact that they had "subjected at least two generations of workers to excessive levels 
of a potent carcinogen that targets the liver, brain, lungs and blood-forming organs."

"Even though they (the chemical companies) may be competitive in some spheres, in 
others they aren't," Baggett told Morris. "They have a mutual interest in their own 
employees not knowing (about health effects), in their customers not knowing, in the 
government not knowing."

"There was a concerted effort to hide this material," Dr. David Rosner told Morris in 
1998. A professor of public health and history at Columbia University, Rosner had 
reviewed many of the documents as part of a research project. "It's clear there was 
chicanery."

And while the documents show that the industry freely shared health information among 
its companies, "the companies were evasive with their own employees and the 
government," wrote Morris. "They were unwilling to disrupt the growing market for 
polyvinyl chloride (PVC) plastic, used in everything from pipe to garden hoses."

The whole case and others like it "accentuate the problem of occupational cancer, 
which, by some estimates, takes more lives (50,000) each year than AIDS, homicide or 
suicide, but receives far less attention."

"What I hope to achieve, through Billy, is that every man who works in a chemical 
plant is told the truth and tested on a regular basis in the proper manner," Elaine 
Ross told the Chronicle. "I want the chemical companies to be accountable for every 
little detail that they don't tell these men."

In a prepared statement, the Chemical Manufacturers Association three years ago called 
such charges "irresponsible." The group said that it promotes a policy of openness 
among its members. The industry's position hasn't changed much since then. In an 
article about the Moyers special that appeared in the publication Chemical Week last 
month, a spokesperson for the American Chemistry Council said it is important the 
program address the fact that "the products that are used and produced by the 
(chemical) industry confer enormous benefits in terms of health, personal safety, and 
quality of life."

>From court to TV

Award-winning TV producer Sherry Jones had also been taking a close look at the 
chemical industry and their secret ways. She brought her findings to Bill Moyers, with 
whom she had previously worked.

Moyers agreed that the story needed to be told. The result of their collaboration is 
"Trade Secrets," a 90-minute special that will be followed by a 30-minute roundtable 
discussion among industry representatives and advocates for public health and 
environmental justice. Coming as it does on Monday night, March 26 — the night after 
the Academy Awards, where Julia Roberts may very well receive an Oscar for her 
portrayal of Erin Brockovich, a real-life paralegal who fought against toxic polluters 
in California — this one-two punch of mass audience attention could deal the chemical 
industry quite a blow.

Citizen activists and health experts have been fighting for decades to protect their 
families from untested and unsafe synthetic chemicals. It has been a difficult battle, 
due in part to public misconceptions. Almost 80 percent of Americans think that the 
government tests chemicals for safety, which is untrue. Aside from chemicals directly 
added to food or drugs, there are no health and safety studies required before a 
chemical is manufactured, sold or used in commercial or retail products. The same is 
true for cosmetic products and the chemicals in them.

So if the government isn't regulating chemical safety, who is?

Unfortunately, the chemical industry itself.

As health advocates have long complained, this self-regulation simply isn't enough. 
"For the most part, we rely on chemical companies to vouch for the safety of their 
products," says public health advocate Charlotte Brody, a former nurse. "That's like 
relying on the tobacco industry to assess the risk of tobacco."

Take the case of Dursban, Dow Chemical's indoor insecticide product. Even after 276 
people filed lawsuits claiming that they were poisoned by Dursban, Dow didn't reveal 
information about the product that proved its toxicity. When the truth finally came 
out in 1996, the company was fined a minuscule $740,000 by the Feds for withholding 
information from public officials.

Critics have long said that strong government regulations would have prevented such a 
fiasco, and with "Trade Secrets" and the Chemical Papers as ammunition, they may be 
closer to getting their wish than ever before.

Taking industry to task

Using the Moyers special as a rallying point, a coalition of grassroots groups called 
"Coming Clean" has bonded together to oppose the chemical industry. In early March, 
dozens of national leaders — health professionals, scientists, activists and media 
experts — gathered for a weekend retreat in northern Virginia to plan the elements of 
this long-term assault. Charlotte Brody, currently Coming Clean's head organizer, 
expressed the anger and outrage behind the meeting.

"For decades, chemical companies kept secret the hazards of chemicals they produce," 
Brody said. "These chemicals are in our food, our water, the air we breathe. Now, 
they're in all of us. Every child on earth is born with these synthetic chemicals in 
their bodies, and only a small percentage of these chemicals have been adequately 
tested."

Dr. Mark Mitchell, a physician from Hartford, Conn., and one of the leaders of the 
national effort, insisted that to protect ourselves and our children from the harm of 
toxic chemicals, "We must phase out all dangerous chemicals over the next 10 years, 
beginning with those for which there are safer alternatives. And we must stop making 
the same mistakes, by prohibiting the introduction of any new chemicals that pose a 
threat to our health and our children's health. There also needs to be government 
action to insure the right to know about toxic chemicals, production, use and test 
results."

As a first step, Coming Clean plans to engage the public with the message of "Trade 
Secrets." All across the country, thousands of events and viewing parties are being 
organized, timed to coincide with the Moyers show. The events look back to the 
campaign surrounding the 1980s nuclear holocaust film "The Day After," which 
galvanized a vanguard of anti-nuke activists to oppose the arms race.

"The local viewing parties will give people a chance to talk about the film after they 
see it," says Stacy Malkan, Coming Clean's media coordinator. "Rather than going to 
bed angry, they can discuss the issues with other concerned neighbors, and then 
channel their outrage and ideas into powerful grassroots coalitions."

Momentum around the Moyers special seems to be picking up.

The Whole Foods supermarket chain has agreed to carry Coming Clean's flyers in every 
one of its stores, and many e-mail listservs, chat rooms and message boards are 
buzzing about the March 26 show.

While most viewings will happen in private homes, activists in dozens of cities — from 
Anchorage to Austin to Biddeford, Maine — are holding public viewing events. In 
Buffalo, New York, environmental and labor leaders will stage a public showing, and 
will use it as an opportunity to recognize three local whistle-blowers battling 
pollution and environmental injustice. And in San Francisco, where breast cancer rates 
are among the highest in the country, Mayor Willie Brown, U.S. Rep. Nancy Pelosi and 
Sen. Barbara Boxer will all watch the show at the public library.

Closer to home, the Ecology Center will host a viewing party in Ann Arbor.

Tracy Easthope, director of the Ecology Center's environmental health project, is 
hopeful that the Moyers special will lead to reform.

"The press from PBS suggests that the documents show the industry lied to people about 
what they knew and when they knew it," said Easthope. "They were playing God, 
essentially, deciding who would be exposed and who wouldn't. That's a devastating 
indictment of the industry.

"I hope this show will generate a wave of activism, and greater scrutiny of the 
industry."

Eventually, the Coming Clean coalition hopes to harness the public outcry to push for 
government regulations and class action suits against the chemical giants.

Some organizers are hoping that Congress finally wakes up and focuses a spotlight on 
the chemical industry, while others are calling for corporate accountability.

"The American people deserve to know what chemical executives knew and when they knew 
it," said Gary Cohen, a leader of the Boston-based Environmental Health Fund and 
co-coordinator of the group Health Care Without Harm.

Industry backlash

In all likelihood, the chemical industry will trudge out familiar responses to "Trade 
Secrets." They will bring in experts to argue the scientific validity of chemical 
poisoning allegations. They will say, for example, that doses are so low that animals 
would have to drink 50,000 bathtubs of contaminated water to suffer any harm. But 
health professionals counter that small doses can have measurable impact in humans, 
and that people are often more sensitive to toxic substances than test animals. 
Furthermore, no tests have been done on the cumulative, long-term effects of small 
doses.

The industry also likes to tell the public that it has changed since the '50s, '60s 
and '70s, when chemical companies stonewalled every request for information or hint of 
danger. Of course, major incidents like the debacle over Dursban undermine that claim. 
Thus, despite millions of dollars of effort over the years, the public ranks the 
industry next to last in terms of public confidence (trailing only the tobacco 
industry).

So the chemical industry has essentially abandoned its efforts to change public 
opinion. As in most industries with health and safety issues, the chemical giants 
focus instead directly on Congress, where lobbying and campaign contributions are 
often more effective ways to wage their battle. Their goal is a simple one: To make 
sure that no laws would ever require them to perform health and safety testing for the 
compounds they produce.

Needless to say, they have been totally successful thus far. But the time may be ripe 
for change. Polls show public sentiment is increasingly anti-corporate. According to a 
recent Business Week poll, 82 percent of the public feels that corporations wield too 
much power. According to a recent Roper poll, half the population feels that 
environmental regulations haven't gone far enough.

With the chemical industry at the bottom of the public's "good corporate citizen" 
list, a critical mass of citizens may soon come together to fight back.

The Ecology Center in Ann Arbor will be one of many organizations nationwide that will 
host a viewing party when PBS stations broadcast the Bill Moyers special "Trade 
Secrets" at 9 p.m. on Monday, March 26. The Ann Arbor event will start at 8 p.m. with 
a discussion of possible citywide initiatives on pesticides, mercury and other 
chemical pollutants. It will be held at Leopold Brothers, 523 S. Main St. Admission is 
free. For more information, contact the ecology center at 734-761-3186.

SEE ALSO  
   
RELATED STORIES 
The chemical papers (3/20/01) - A million documents gathered from the chemical 
industry throughout many years of litigation discovery .... How many smoking guns?
  
...



Don Hazen is the executive editor of AlterNet.org. Send comments to 
[EMAIL PROTECTED]
 


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