Hi

Those of you interested in the USA ..

We have an event coming up featuring serial entrepreneur Linda Jenkinson,
CEO, Les Concierges (USA).

Linda, a 40-year-old expat Kiwi living in San Francisco, has successfully
built two multi-million dollar businesses in the US, including a dot-com
that not only survived the global tech crash but is also profitable. She
says she is part of the group of 'Silicon Valley survivors' and her goal is
to build a billion-dollar company.

Linda will share her story of how a "good Kiwi chick" made it in the USA.
She will talk about the role leadership played and will share lessons
learned for anyone leading teams or organisations, and anyone launching or
building a company.

MORE INFORMATION:
http://www.smartnet.co.nz/events/2003/round3.htm

Christchurch: Friday 31 October, Hotel Grand Chancellor
Lunch Session: 12noon - 2.00pm
Cost: $85.50 for CSI members (10% discount)

This is a fantastic opportunity to talk to one of our top expats ..

Regards
Sandra Lukey, SmartNet

_________________________________________
SmartNet
Mancan House, 236 Manchester Street
P O Box 13-577, CHRISTCHURCH
Phone: (0064 3) 366-7874 Fax: (0064 3) 366-7807
Cell: 021 2262 858
Web: http://www.smartnet.co.nz
_________________________________________
"The ability to learn faster and deeper than your competitors
may be the only sustainable competitive advantage." Arie de Geus



-----Original Message-----
From: Saruchera, James [mailto:[EMAIL PROTECTED]
Sent: Monday, 18 August 2003 12:30 p.m.
To: Canterbury Software Email Forum
Subject: [csforum] US Market entry assessment service


Hi All,

If you are interested in either entering the US market or expanding your
existing presence there, market assessment can be a beneficial step before
investing  time or money on lawyers, accountants,  finding venture capital,
finding partners, opening offices, or employing people.  The market
assessment service is open to companies focussed on getting
business-to-business (not consumer) technology products and services into
the US.

The service is there to:

*       Identify potential drivers of demand for the Company's Products and
Services in the United States.  Drivers include: technology, demographic,
legal, legislative, financial, press and analysts, etc.

*       Identify target markets in the US for the Company's Products and Services:
industry, location, size, annual turnover, etc.  List the names of
representative organizations who would be target customers.  Indicate the
potential size of each identified market.

*       Create a list of company names with competitive products and services.  It
includes their location, size, approximate market share or market size of
their products and services, and a high level description of what they
offer.  A lack of competition from other companies or in-house solutions
presents a huge barrier to success.

*       Identify representative names and types of US firms with the requisite
skills, credentials, and business models to be potential partners in the
marketing, sale, and implementation of the Products and Services.

*       Identify the professional organizations where the target customers and
potential partners are likely to be members.

*       Provide an expert opinion on the level of interest in the US for the
solution offered by the the company.  Provide a recommendation on whether or
not to proceed with a project to enter the United States market at this time
and, if so, the next steps in the process.

The service is provided by Mark Ripma of US based Menlo Park Research.  Mark
has significant experience in the technology sector in the US ranging from
start ups through to large corporates PeopleSoft and Cisco systems.  He will
be in Christchurch on the 4th and 5th of September.  If you would like to
arrange a meeting with him, then do get in touch with me

cheers

James

__________________________________________
James W. Saruchera
Canterbury Development Corporation
Facilitator Canterbury Software Inc.
DDI +64 3 3536879
Mobile: +64 21 217 1653



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