-Caveat Lector-

From
http://www.monde-diplomatique.fr/en/1999/05/14tele.html


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> LE MONDE DIPLOMATIQUE - May 1999
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> RICHES ON THE INFORMATION HIGHWAY
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> Unequal terms of electronic trade
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> ----------------------------------------------------------------------
> -- The strategy patiently pursued by the United States in
> telecommunications since the 1980s is now bearing fruit. It involved
> deregulating the American domestic market, using competition to create
> competitors powerful enough, financially and technologically, to go on
> to attack markets outside. Europe and Asia, which had refused to
> develop their own infrastructures, are now seeing these firms take
> control. by PHILIPPE QUÉAU *
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> ----------------------------------------------------------------------
> --
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> The power of the American telecommunications operators is such that
> the United States has become the hub of world telecommunications,
> especially for the Internet. Their financial muscle, growing
> competitive advantage and widespread deregulation mean that they are
> now in a position to set up their own switching systems in Europe and
> Asia and to negotiate even more advantageous interconnection tariffs
> with local operators, putting an end once and for all to the
> international system of accounting rates.
>
> The accounting rate represents the total cost of an international call
> between two countries: the use of two "local loops" (the parts of the
> network that connect the user's home to his telephone company),
> switching and international link. Traditionally, the country where the
> call is billed pays half that rate to the receiving country.
>
> But since January 1998, the US Federal Communications Commission (FCC)
> has unilaterally decided to abandon this system of payment, arguing
> that the growing imbalance between the traffic leaving the United
> States and that coming in was creating a deficit of more than $6
> billion a year for American operators. But a good part of that deficit
> has in fact been encouraged by the practices of the American operators
> themselves, such as call back and re-routing (passing the
> communication through a third country with more competitive tariffs).
>
> The situation is made worse by the political shortsightedness of the
> European and Asian authorities, whose lack of alternative regional
> strategies and inability to stand up to their own national monopolies
> have strengthened American domination. The case of Internet access
> provision is particularly enlightening: the forecast has it that by
> the year 2002 world telephone traffic will be no more than 1% of
> Internet traffic.
>
> How did it happen? A formidable combination of radical technological
> progress making possible massive reductions in costs, an ingenious
> commercial strategy exploiting the inherent weaknesses of the
> accounting rate system, a structural advantage for the biggest
> operators (the phenomenon of "increasing returns"), and the inability
> of non-American operators to devise effective strategies in time, or
> rather their keenness to deliberately contribute to the imbalance, as
> we shall see.
>
> It was competition, made possible by bringing in deregulation much
> earlier than in other countries, and the ability immediately to turn
> technological progress into a commercial strategy, that brought about
> the first major tariff reductions in the US. This heightened
> competition on the American home market was encouraged even more by
> the fact that the payments that American operators received from
> international ones under the accounting rate system was proportional
> to their shares of the export market. In other words, the bigger an
> American operator's share of the national market, the more he
> "automatically" earns on the international one.
>
> This keen competition led to the development of systems for
> concentrating and diverting telephone traffic (call back and
> re-routing), artificially inflating their shares of the export market
> even more, and thereby killing three birds with one stone: weakening
> the non-American regional markets and introducing them to competition
> at a time and according to a timetable not of their choosing;
> increasing in size to obtain effects of scale on the export market and
> artificially creating a deficit; and thus giving themselves an
> excellent pretext to call the accounting rate system into question.
>
> The decision provoked the wrath of the developing countries. Its first
> effect was that revenues poured into the pockets of American operators
> at the expense of the already weak local ones. It also called into
> question the equally ancient system of crossed subsidies that were a
> part of national policy (1), allowing the local telephone system to be
> funded out of the income from international calls, for example.
> Technical and financial globalisation is therefore resulting in a
> "globalisation" of the telecommunications policies of the developing
> countries, who find themselves obliged to conform to the logic of the
> most developed country without having had the time to complete their
> basic infrastructure (2).
>
> The accounting rate system was very cosy, it is true. It allowed all
> telecommunications operators to chug along for years, supplying the
> receiving countries with a wad of dollars: the developing countries
> used to receive about $10 billion a year in accounting rates from the
> developed countries. The problem is that this manna often encouraged
> the national monopolies in their lethargy, and was used to finance
> "supplementary budgets" that were very useful to governments short of
> foreign exchange, as well as to allow non-competitive practices to
> survive, and all too rarely to upgrade local telecommunications.
>
> While competition was increasing in the US, the bounds of technology
> were being pushed back (it is estimated that in 2010 a one-hour
> telephone call between Paris and New York will cost 15 centimes (about
> 2.5 cents) and traffic concentration systems were being perfected, the
> rest of the world was falling further and further behind, both in
> technology and strategy. The non-American national monopolies failed
> to pass the tremendous reduction in technical costs on to their users.
> Worse than that, it took them a long time to grasp the appearance of
> totally new concepts like the Internet (remember the blindness of
> French officials wanting to make Minitel a "French Internet").
>
> Then the trap closed. It started with the diversion of traffic made
> possible by an extraordinary difference in tariffs between the United
> States and other countries. But this competition, called "dumping" by
> some observers, failed to cause much concern initially. Quite the
> reverse, the national monopolies let it happen, reaping easy benefits
> from US activism. But the Americans blew the whistle on the game,
> having first acquired a dominant position that also benefits from the
> iron law of "increasing returns" with similar knock-on effects in
> networks and the economics of the intangible.
>
> The evidence speaks for itself. With Internet traffic having overtaken
> world telephone traffic, the world's 13 biggest Internet access
> providers are all American. British Telecom (BT), Europe's biggest,
> brings up the rear in 14th place (3). Worldcom, owner of the biggest
> supplier, UUNet, is well placed to dominate the world market with its
> recent acquisition of the second supplier MCI Communications. And the
> rest of the world can only look on helplessly as global networks fall
> into their hands.
>
> Again, it is the law of increasing returns. If there are more users on
> the UUNet federative network, it is because it has the widest
> geographical coverage and because it has also signed many association
> and partnership agreements for the transfer of data flows with other
> federative networks, thus making for better access and greater
> security for users. One should not forget that the deep logic of
> networks encourages groupings, synergies, which in the language of the
> market are also called oligopolies, collusion, or even monopolies.
>
>
>
> Towards the single "web"
>
>
>
> The "invisible hands" of networks and the market are naturally at work
> weaving a single fabric. It is a familiar lesson, one we have already
> learned from Microsoft (4). It has turned the geography of Europe and
> Asia upside down: America has now become virtually the heart of these
> regions. On average, the cost of dedicated lines between European
> countries - the famous "information highways" or "backbones" along
> which Internet traffic passes - is between 17 and 20 times higher than
> that of equivalent links in the US (5). A Paris-New York or London-New
> York link is cheaper than Paris-London or Paris-Frankfurt. Virginia
> has become the hub of intra-European links (6).
>
> As a result, European Internet access providers are obliged to give
> priority to connecting to the US. But they pay a hundred times more
> than their American counterparts (7). Less, however, than it would
> cost to build equivalent links within Europe. Likewise in Asia, over
> 93% of the Internet infrastructure is focused on the US (8). As in
> Europe, the Internet circuits to the US are paid for in full by the
> Asian access providers to the tune of some $1 billion a year. The
> world subsidy paid by non-American access providers to American access
> providers is around $5 billion a year (9).
>
> Another result is that American access providers get de facto free
> access to the rest of the world's Internet resources. In fact,
> regardless of any regional development considerations, the European
> and Asian companies that provide the infrastructure (the "information
> highways") look for the cheapest connection - which, by the law of
> increasing returns, is offered by those who got there first.
> Competition also precludes cooperation between companies, their
> differences being settled by their American elders who switch the
> traffic. Moreover, when demand for "bandwidth" is very high, the
> dominant operators are the first to be able to install high capacity
> cables (80 gigabits per second), which encourages connections to
> American territory. Finally, Internet traffic is highly unbalanced,
> with far the most "producers" based in the US. Non-American users are
> therefore digging into their pockets to subsidise American Internet
> users' access to the Worldwide Web.
>
> This Trojan Horse strategy has worked perfectly, and the US can now
> move to the next phase: control of the world's electronic commerce.
>
>
>
> *Director of the Information and Informatics Division of Unesco.
>
> Translated by Malcolm Greenwood
>
> (1) See the site of the UNESCO Observatory on the Information Society
> - http://www.unesco.org/webworld/observatory/
>
> (2) The World Telecommunication Development Report 1998, International
> Telecommunication Union, Geneva, March 1998 - http://www.itu.ch
>
> (3) Data Communications, Paris, No 1, October 1998.
>
> (4) See James Love and Ralph Nader, "What to do about Microsoft? ", Le
> Monde diplomatique English Internet edition November 1997.
>
> (5) Phil Sayer, "The Future of Telecoms in Europe. The User
> Perspective" at the Milan Economist Conference, Milan, February 1998.
>
> (6) The Effects of Telecoms Pricing Policies on the European Internet,
> EuroISPA, Brussels, January 1998.
>
> (7) Phil Sayer, op. cit.
>
> (8) The Regional Meeting on Settlement Rate Reform, 29-30 August 1997,
> Chiangmai, Thailand, organised by the Asia-Pacific Telecommunity
> (proceedings published by the organiser, Bangkok).
>
> (9) Report for APEC Telecommunications Working Group on Sustainable
> International Internet Infrastructure Financing, Asia Pacific Internet
> Association, Singapore, September 1998 - http://www.apia.org
>
>
>
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> ----------------------------------------------------------------------
> --
>
>
> ALL RIGHTS RESERVED © 1999 Le Monde diplomatique
>


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