it was called Circadia. starbucks even took their
name off and tried to hide having anything to do with it,
just in case it didnt work it out, LOL.
Kireau Kendrick
The Cybercafe Search Engine
Cafe Cybercaptive, San Mateo, CA
http://cybercaptive.com
On Thu, 4 Jan 2001, Bill Noel wrote:
> Kireau,
>
> Hey can you remember what the name of the cafe/restaurant was? If I
> remember correctly, they were renting out notebook computers for $10 an hour
> with a full menu.
>
> I've been discussing this situation with the managers here and we have
> varying takes on it. There is a $tarbucks about 50 yards from here. We've
> been considering moving to another location, but of course there are several
> $tarbucks within walking distance of that location.
>
> We have been offering wireless 802.11 access in the cafe for free for about
> 5 months (it's tough to charge when users can pull into the parking lot and
> surf without you knowing it). It really is pretty simple to manage.
>
> I think the reason this is likely to happen is because the press release
> clearly states that they are moving to upgrade their own informational
> infrastructure. If they are connecting all the locations, then adding $500
> worth of 802.11 access points isn't too much trouble. Their problem will be
> rollout and size. They are just too big to manage it at the store level
> without onsite expertise. And we know that doesn't exist for them.
>
> Frankly I think the two differences here are that Microsoft is directly
> involved (more loss-of-face factor than anything else) so they have some
> expertise. I suspect M$ sold them on the updating all their centers in a
> normal corporate sales cycle - then somebody in a cube figured out that to
> have $B management buy in, they'd have to somehow make the deal more
> attractive. And the other third party (whose web site wasn't online this
> morning :>) ) may lend the expertise that $B and M$ can't add on their own.
>
> Demand is up and simplicity is improving. I think this is coming - and not
> just to $B. Effectiveness is another issue, as is the clear statement that
> customers can use their *own* computers with no reference to providing
> computers and we know that many customers don't have their computer with
> them or don't want to travel with one, etc.
>
> Of course, for those offering games, $B will have none of that.
>
> My two cents.
>
> Bill
>
> ----- Original Message -----
> From: <[EMAIL PROTECTED]>
> To: <[EMAIL PROTECTED]>
> Sent: Thursday, January 04, 2001 11:26 AM
> Subject: Re: [cc] Starbucks Goes Broadband
>
>
> > i agree. also Starbucks put a cybercafe here in
> > SF a couple years ago and removed the computers
> > shortly after (1yr?). it was supposed to be a
> > pilot for all their cafes and didnt amount to
> > anything.
> >
> > Kireau Kendrick
> > The Cybercafe Search Engine
> > Cafe Cybercaptive, San Mateo, CA
> > http://cybercaptive.com
> >
> > On Thu, 4 Jan 2001 [EMAIL PROTECTED] wrote:
> >
> > > Hi all from the states :)
> > >
> > > Regarding the whole Starbucks and cybercafe issue, I wouldn't worry too
> much.
> > > From what I've heard from a few friends in Seattle (one of whom is one
> the
> > > of them managers at one of their test cybercafes) they might well be
> dropping
> > > the "brand." It seems they are running into the problem of the cost of
> > > retrofitting their outfits in terms of wiring and space. Apparently
> such is
> > > cost is about double what they expected and the higher ups are
> expressing
> > > much concern about the idea of continuing. If I hear anything more I'll
> pass
> > > it along.
> > >
> > > Beth
> > > Cafe Aroma Borealis
> > > Lancaster, PA
> > > 18 days til we open!
> > >
> >
> >
> >
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>
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