So obviously everything a penetration testing company does is at some level "Adversary Simulation". I like to call it "Focused Training" - because penetration testing is more about education than anything else, but the WAY you do to that is by emulating and instrumenting some sort of adversarial process.
Ok, that said, we have for the past year offered a special service called /Adversary Simulation <https://www.immunityinc.com/services/adversary-simulation.html>/ by which we meant something quite specific. We go to some big financial company, usually super under-dressed for the cold because we live in Miami, and we install INNUENDO on a couple machines. Then we exfiltrate a few terabytes of data over whatever protocols are working and we work with the company to do a hardcore analysis of their detection systems for that sort of thing. That sounds simple. But in practice, every company at that size range has multiple products trying to detect you, and they provide overlapping coverage. Sometimes the Alerts are useful, and sometimes not. For example, when you're doing DNS exfiltration, FireEye will alert on the weirdness of the DNS packets. But it has no idea who the infected endpoint is, because those DNS packets came from intermediary DNS servers! :) With web-based analysis systems I worry more about false positives, and of course, false negatives. Detecting beacons from malware but not from, say, DropBox is a hard problem. In theory, products like StealthWatch work, but in practice, that depends on the team. Likewise, there are gaps in the market itself: Who is looking at all outbound e-mail to find data exfiltration channels? And on the host, when faced with a new product, all the protection systems we've seen have not detected INNUENDO. Some of them detect injection, but you don't really need to do that. What if there is too much chaos on a big company's desktop for reputation-based protection systems to work? -dave
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