On 07/09/2015 04:50 PM, mray wrote: > That is all great feedback, thank you. > > In the meantime I worked out a way to address the concerns of hard edges > and the resulting non-organic touch. > It is only a small twist on the logo but also works on its type. > Here is where I am currently: https://i.imgur.com/mbOgWRT.png > Eventually I could create a new fork of the "League Spartan" font for > use on the Homepage, but - if at all - it has to be done another time. > > I'm terribly sorry that I wasn't around so much lately. Two girls can be > quite time consuming... > > I spent some time to make a cleaner version of the logo but want to > check again with more time before we print it anywhere. > > Are there any specific stickers/shirts we need to design? > Otherwise I'd go directly to creating more mockups with the new logo. > > Is that ok? > > > Cheers, > Robert > >
Great work, Robert! Per your shirt mockup at https://img.bi/#/GUbREU6!NHvcjwT8rQZwJ2yFXgpE7klgDpnjowX_JX8grnQx it's clear none of the other logos work enough at a glance. The one with the bottom missing fails when seen too quickly or too small. I'm convinced that the newest logo concept is it, I'm just not sure about the hard-edged vs more organic version. After some testing with my own impressions, I'm slightly in favor of the more organic newest one. The emotional feel of it is better, the consistency with the rest of the design and the Mimi and Eunice feel is better. It's almost just like what the hard-edged logo *would be* if it was drawn freehand in an organic way without trying for hard lines… I'd accept either one and am happy to move forward with this logo overall. I'm curious, however, if we could just see for comparison a version of the organic one where the inner S has inverse curve to its ends… in other words, where the line of the slight curve of the outer swoop shapes *continues* slightly. Thus, the shape of the inner S would be different, but the sense of linear continuity would be stronger. I'm not sure that will be better, I'm just curious to see it. I tried making one myself, but it looked sloppy. Other than that detail (which may or may not work well, I'm unsure), I think we're there with the logo! Re: sticker and shirts, we *do* need to design them soon, but they aren't *urgent*. If we get the homepage up with the new logo, that will be an exciting thing we can announce to people waiting for shirts and stickers, and they will be able to then be excited but wait a little longer. Or we could do the shirts and stickers sooner… there are a couple hundred folks waiting for stickers though, and a handful (not too many) waiting on shirts. Excited about this progress, Aaron > On 06.07.2015 06:19, Aaron Wolf wrote: >> My wife agrees that this looks legit, professional, and doesn't mind it. >> >> I've been saying this a lot lately but: >> >> I think the latest logo is the candidate for final logo. If Robert has >> new ideas, we can look at them. If he doesn't, then this is probably it. >> >> Let's: >> >> A. make a blog post >> B. anything other than strongly negative feedback, we go ahead with this >> as the logo >> C. design stickers and shirts so that process can move forward >> D. get a close-enough homepage design to start coding and updating the >> live site with the new look while we continue designing the rest of the site >> >> On 06/30/2015 07:38 AM, Bryan Richter wrote: >>> http://i.imgur.com/8mLK9hJ.jpg >>> >>> I wanted to say that seeing this logo up on a screen in front of >>> people totally sold me. I love it. I don't know why. It just looks >>> great. >>> >>> Aaron, sorry you're in shadow, but it was very bright outside. :P >>> >>> >>> >>> _______________________________________________ >>> Design mailing list >>> [email protected] >>> https://lists.snowdrift.coop/mailman/listinfo/design >>> >> > > > > > _______________________________________________ > Design mailing list > [email protected] > https://lists.snowdrift.coop/mailman/listinfo/design > -- Aaron Wolf Snowdrift.coop <https://snowdrift.coop> _______________________________________________ Design mailing list [email protected] https://lists.snowdrift.coop/mailman/listinfo/design
