Hi folks, On Tue, Oct 12, 2021 at 1:37 PM Chris H-C <[email protected]> wrote:
> To dveditz's points: > > > Are you tracking users, or campaigns? > > Me personally? Neither : ) But to my knowledge from helping with the > implementation of attribution collection in Firefox Telemetry the answer is > campaigns (and other things on that order)[1]. Basically `utm_` params. > > > do you track cross-site? > > Again, not me personally : ) But we may have partners driving us traffic, > and we may host the installer on non-first-party eTLD+1s for, I dunno, CDN > reasons? (not sure we do for Desktop, but we don't host our own packages > for Android and iOS as you'd imagine. App Stores. Ick.). > > > Are you likely to use fbclid= or other known tracker to do so? > > I doubt that very much. To my knowledge we're interested in > campaign/experiment/branch-level efficacy measurement, not user-level > tracking. > Many thanks to :chutten for raising this, 'cuz otherwise it would have been me. The attribution that we're talking about is not user-level, but we do use "well known" identifiers: from https://searchfox.org/mozilla-central/rev/b822a27de3947d3f4898defac6164e52caf1451b/browser/components/attribution/AttributionCode.jsm#45-54, I see: "source", "medium", "campaign", "content", "experiment", "variation", "ua", "dltoken", These are terms that Firefox's client-side attribution code recognizes It's possible that mozilla.org (bedrock) uses and/or recognizes more. I believe that the first several of those are "industry standard" terms and while not user-level generally (or at this time), might be blocked were we and others to block more aggressively. The "dltoken" is a per-download identifier. Nick -- You received this message because you are subscribed to the Google Groups "[email protected]" group. To unsubscribe from this group and stop receiving emails from it, send an email to [email protected]. To view this discussion on the web visit https://groups.google.com/a/mozilla.org/d/msgid/dev-platform/CAMnWBR0Hyc1k3e3c%3DcqqpVQ12PVJ4sarfAETEju540PYZHcXwA%40mail.gmail.com.
