"Read, Set, Build!" sounds a little bit too much like a Ruby tutorial. :-) I don't have any better ideas at the moment, but I'll give it some thought.
Daniel On Thu, Nov 5, 2009 at 2:43 PM, Assaf Arkin <[email protected]> wrote: > On Thu, Nov 5, 2009 at 12:12 PM, Alex Boisvert <[email protected] > >wrote: > > > I attended the media training at ApacheCon earlier this week and as part > of > > the day's discussions, I submitted our current project tagline "The build > > system that doesn't suck" to our group for feedback. The group was > mostly > > composed of technical folks and one non-technical person (Sally, our > > trainer). As you might expect, the response to the tagline was not very > > enthusiastic. Most thought is was an okay tagline for a small project > > that's starting out but that it probably needs refinement for a project > > with > > bigger aspirations. > > > > Among some comment, one was along the line of... "Let's say a developer > > discovers Buildr and really likes it. Before using it, she needs to have > > it > > checked out by her manager. The manager goes to the website, reads the > > tagline ... and ... well, doesn't get a great first impression." Don't > be > > alarmed, though, the group thought the current tagline could still be > used > > on t-shirts and other such promotional pieces but that the official > tagline > > should probably be a little more positive sounding. > > > > I tend to agree with the feedback and in any case I've been meaning to > > brainstorm this on the mailing list... Here are some starting points > I've > > been thinking about for the tagline: > > > > "Ready, Set, Build!" (emphasize speed / productivity) > > > > "Beautiful Builds" (elegance / beautiful code meme) > > > > "Any Code, Any Size, Any Task" (polyglot programming, scalability and > > customizability) > > > > Any of these strike your fancy? You think you can do better? > > > > > I like Ready, Set, Build! > > Beautiful Builds could be the title of a book or blog post. > > Assaf > > > > > > I'd like to collect ideas during the next 2 weeks (time enough to > > brainstorm > > without pressure) and then proceed with a couple rounds of voting for the > > best tagline. Winner gets karma points, self-satisfaction, bragging > rights > > and the next release (1.4.0) dedicated to her/him. > > > > alex > > >
