Ian wrote:

> I'd vote for spending a few 10s of millions actually making the code more 
> efficient first.

+1

One little, but crucial problem with the code,  will cost roughly $120
000 000 to fix.   [Assuming it is done in the US.   If it is done in
India, it probably will be half of that.  If it is done is sub-Saharan
Africa, it can probably be done for quarter of that.]  The last time I
looked at Issuezilla, it was marked "OOo Later". [That surprised me. 
I was expecting to so it marked "won't fix".]

> go to any relevant exhibition with up to date CDs

Guerilla marketing.

Festival season is almost over in the US.   How many people were
exposed to OOo, because volunteers set up booths at the different
street/city/county fairs this year?

The point here is to get Joe Sixpack to try out/use OOo.   Joe Sixpack
turns into the PHB, and he convinces management that OOo is a viable
option that will save the company money.

Booth set layout will cost roughly $15 000. [This booth can be used
inside, or outside in any weather condition.]

Once you have that, the ongoing expenses will be for:
i) Booth space;
ii) Literature to give away;
iii) CDs;
iv) User Guides / Books / Tutorials on OOo / Mozilla / FLOSS;  [Sell these]

>pay for TV advertising

Like a late night infomercial?

More seriously, getting something like _The Digital Tipping Point_
aired on your local PBS affiliate would be more productive. [Or, if
you want to have a massive dream, dream that Fox will air it during
Prime Time.]

xan

jonathon
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