Marketing! Andre's work is not perfect, either, but it's fresh, exciting...and it's a new direction for OpenOffice.
He's hit on something very important: that HONESTY is sexy. -Sam On Tue, 2006-05-16 at 15:52 +1000, André Wyrwa wrote: > -----BEGIN PGP SIGNED MESSAGE----- > Hash: SHA1 > > Hi, > > My name's André. I joined the arts list some days ago because i felt > that some of the OOo marketing material is in serious need of optical > improvement. > > Then some days ago i had an idea that is more about the marketing > approach than about it's design. Sometimes getting pissed off by the > fact that marketing basically is a generally from all sides accepted > celebration of the art of lying, i asked myself if an OpenSource project > wouldn't have a basis of openness, trustfullness and investigatability > that would enable a marketing campain that makes a strong point in truth > and facts. > > What i thought about was a marketing campain that admits and makes a > point about that there are more than 7000 open bugs in the issue > tracker, that would admit, that switching to OOo needs training, that > would confidently state that OOo is not perfect, but that it is good > enough etc. etc. . > > I figured that for this to work, it would need to be based on a lot of > facts and the problem with it takes some brains and not easily > accessible facts to actually convince a potential "customer" that 7000 > open issues is a good thing. (i.e. make a point of that it means the > reporting framework is working well, about how quickly they are fixed, > compare them to the overall number of features/functions so you get a > buggy/nonbuggy feature comparison etc.). > > In lack of getting such facts quickly, i changed my approach a bit and > made some quick sketches of a similar enough approach. The results can > be found here: > http://qa.openoffice.org/issues/show_bug.cgi?id=65362 > > (Sorry, that i posted it as "DEFECT", was an accident.) > > This could potentially be posters, banners, whatever. > > I'd be happy to get some comments on this. > > André. > -----BEGIN PGP SIGNATURE----- > Version: GnuPG v1.4.2 (MingW32) > > iD8DBQFEaWiiEOp8fsnyxsQRAtG/AKDbKyvBbIlGFXrfCK1Eah9P5eAKZQCgllah > n19pM6iXZsgkU/0ybfC6H3s= > =fbpj > -----END PGP SIGNATURE----- > > --------------------------------------------------------------------- > To unsubscribe, e-mail: [EMAIL PROTECTED] > For additional commands, e-mail: [EMAIL PROTECTED] --------------------------------------------------------------------- To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
