Hi André,
thanks for joining this list - your ideas are worthwhile to be
considered among this broader audience.
André Wyrwa wrote:
Hi,
[...]
Then some days ago i had an idea that is more about the marketing
approach than about it's design. Sometimes getting pissed off by the
fact that marketing basically is a generally from all sides accepted
celebration of the art of lying, i asked myself if an OpenSource project
wouldn't have a basis of openness, trustfullness and investigatability
that would enable a marketing campain that makes a strong point in truth
and facts.
What i thought about was a marketing campain that admits and makes a
point about that there are more than 7000 open bugs in the issue
tracker, that would admit, that switching to OOo needs training, that
would confidently state that OOo is not perfect, but that it is good
enough etc. etc. .
I figured that for this to work, it would need to be based on a lot of
facts and the problem with it takes some brains and not easily
accessible facts to actually convince a potential "customer" that 7000
open issues is a good thing. (i.e. make a point of that it means the
reporting framework is working well, about how quickly they are fixed,
compare them to the overall number of features/functions so you get a
buggy/nonbuggy feature comparison etc.).
In lack of getting such facts quickly, i changed my approach a bit and
made some quick sketches of a similar enough approach. The results can
be found here:
http://qa.openoffice.org/issues/show_bug.cgi?id=65362
In fact I wanted to send your comment on the issue here and tried to
communicate between the lists - but this way is far better :-)
[...]
I'd be happy to get some comments on this.
I like them as starting and cumulating points for the more
informative strategy you mentioned above - some of your descriptions
(i.e. Risk and Bugs) seem only to be clear for people already
interested in OpenOffice.org or open source.
For others I'd like to have a more relative POV:
- You'll probably need some help
- Sometimes it works differently
Or something like that...
Just a few thoughts.
Best regards
Bernhard
PS: Could it be that you didn't use the official blue tone for the
logo? Even if you don't like it - as long as it is the official one
(that means at least until the launch of OOo3.0) it should be used
for visual identity reasons.
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