On Wed, 04 Feb 2009 04:36:44 Benjamin Horst wrote: Hi Ben,
> Or how about: > > Why OOo? Just google it! > > Google might get annoyed at the use of their name as a verb, Heh, way past too late for that I think, websters already lists it as a verb :) http://www.websters-online-dictionary.org/definition/google. > since if > they don't defend it they could eventually lose the trademark. > > But, the text above breaks it up so that users will not confuse OOo as > a Google project. ("Google OOo" sounds like "Google Maps" or all the > others.) > > -Ben I like it, it certainly removes the ambiguity, while retaining the punchy call to action and it still fits the "Simple to Create" criteria. Also, I think it retains consistency better when translated into other languages. The punchy question-answer format also appeals. Yep, much better I think. Cheers G > > On Jan 28, 2009, at 5:44 AM, Graham Lauder wrote: > > On Wed, 28 Jan 2009 23:24:49 Ivan M wrote: > >> Hi Graham, > > > > Hi Ivan, > > > >> Just a small suggestion... > >> > >> On Wed, Jan 28, 2009 at 11:05 PM, Graham Lauder <[email protected] > > > > wrote: > >>> Some months back I touted the idea of a "Google OOo" campaign. > >>> The idea > >>> was to make it very easy and minimal cost for local communities to > >>> produce simple flyers and posters that give a simple call to > >>> action. The > >>> "Google OOo" statement would be the central part of the flyers > >>> with a > >>> simple message included. The messages would be translated into > >>> the local > >>> language or messages more appropriate to the local culture. The > >>> key is > >>> not to explain but to excite curiosity, to reinforce the call to an > >>> action. > >> > >> Because Google brands some of its software with its name - e.g. > >> Google > >> Earth - the flyer might appear to be advertising a piece of Google > >> software - so people might search for "Google OOo" expecting > >> something > >> from a Google domain. My suggestion would be to have Google "OOo", to > >> make the intended action more clear. > >> > >> ... and the why.OOo page should be updated - at least in terms of > >> design - before any major marketing campaign starts (that's not > >> such a > >> small suggestion, but since I'm on a roll... :P) > >> > >> Regards, > >> Ivan. > >> > >> ------------- > > > > Good point, perhaps then a colon in the right place > > > > Google: OOo > > > > cheers > > G > > > > > > -- > > "The Best Things in life are 3" > > http://why.openoffice.org > > > > ISO 26300 compliant > > > > Graham Lauder, > > OpenOffice.org MarCon (Marketing Contact) NZ > > http://marketing.openoffice.org/contacts.html > > > > INGOTs Assessor Trainer > > (International Grades in Office Technologies) > > www.theingots.org.nz > > > > --------------------------------------------------------------------- > > To unsubscribe, e-mail: [email protected] > > For additional commands, e-mail: [email protected] > > Benjamin Horst > [email protected] > 646-464-2314 (ET) -- "The Best Things in life are 3" http://why.openoffice.org ISO 26300 compliant Graham Lauder, OpenOffice.org MarCon (Marketing Contact) NZ http://marketing.openoffice.org/contacts.html INGOTs Assessor Trainer (International Grades in Office Technologies) www.theingots.org.nz --------------------------------------------------------------------- To unsubscribe, e-mail: [email protected] For additional commands, e-mail: [email protected]
