I'd like to canvass opinion among the nl project for the launch of a new
marketing theme: "Why OpenOffice.org"

The proposal is that "Why OpenOffice.org" will be a major theme of our
campaigning in 2006 and of OOoConf 2006. The developments in the
MS-Office 2007 story mean we have a golden opportunity to explain to the
world there is a better way.

The first task would be to create http://why.openoffice.org:
- to explain to each target market why they should use OpenOffice.org
- to convince IT managers, public administrations, governments, etc to
implement the suite in their organisations
- and to make the public demand that the authorities provide them with 
ODF documents instead of .doc files

WHY will convey these messages in a simple, visual format, without the
'clutter' of the standard project pages.

The WHY URL will permit memorable URLs such as
why.openoffice.org/publicadministration/
why.openoffice.org/governments/
why.openoffice.org/inyourlanguage/
etc

For this to work, it is essential that we have a really stunning site.
The closest I have seen to what we are looking for is one of the
native-language sites - http://es.openoffice.org So I know there is the
talent out there in nl! 

Are you in favour of this proposal and can you help?

Thanks - John


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