On Wed, Nov 17, 2010 at 8:19 PM, Sage Ross <[email protected]> wrote:
> On Wed, Nov 17, 2010 at 8:04 PM, Elizabeth Stark <[email protected]> wrote:
>> Right, I think the personal appeal aspect of it makes sense, because people
>> are much more likely to be motivated by a humanized plea than by a faceless
>> organization. That said, a better way to do it would be to have personal
>> appeals from Wikipedians from around the world, and rotate them, in
>> different languages, etc.
>>
>
> That's actually in the works.  We tested the first personal appeal
> from an editor yesterday; unfortunately, it didn't beat Jimmy,
> although it was better than the less personal non-Jimmy messages we
> tested early on before the fundraiser began in earnest.  But hopefully
> we can find some other messages that do better than Jimmy; a number of
> other people's personal appeals are planned for testing soon.
>
> This will give some idea of why the Jimmy banner works well:
> http://meta.wikimedia.org/wiki/Fundraising_2010/Focus_group
>
> It's not because it's him in particular, as far as we can tell.
>
> If you have specific ideas that you think would do better, you can
> propose them: http://meta.wikimedia.org/wiki/Fundraising_2010
>
> This is being executed as "the fundraiser that anyone can edit";
> unfortunately, we just haven't come very close to beating the Jimmy
> banner yet.

I'll second Sage's call--please propose things that might work better
if you've got them. Everyone I know who is active in the projects
eyerolls at the giant Jimmy head (and there are some really hilarious
parody banners), but it gets overwhelmingly better response in testing
than anything else.  The banner is for everyone--including people we
don't know very much about yet and who don't know very much about us.
Maybe especially for the people who don't know very much about us.

I think Fred's post was pretty good at explaining the competing
considerations... it's a tradeoff, totally.

(And yes, you can turn the banner off; click the little X in the top right.)

Cheers,
Kat



-- 
Your donations keep Wikipedia online: http://donate.wikimedia.org/en
Wikimedia, Press: [email protected] * Personal: [email protected]
http://en.wikipedia.org/wiki/User:Mindspillage * (G)AIM:mindspillage
IRC(freenode,OFTC):mindspillage * identi.ca:mindspillage * phone:ask
_______________________________________________
Discuss mailing list
[email protected]
http://freeculture.org/cgi-bin/mailman/listinfo/discuss
FAQ: http://wiki.freeculture.org/Fc-discuss

Reply via email to