The problem with business practices like the ones followed by the various cell phone companies is that they create a huge opportunity for competitors. To grab market share, a new cell phone manufacturer/company only has to create a reasonable (vs. annoying) experience for its customers. Or at least, it would make sense to assume so. I believe that the hype surrounding the iPhone (and the Mac, to a limited degree) is a direct result of this phenomenon.
It's amazing to me that it's taken someone like Steve Jobs to make the obvious point that there's such a huge competitive advantage gained from making things -easier- for customers. Maybe it comes down to tactical vs. strategic thinking ... -Anne ________________________________________________________________ *Come to IxDA Interaction08 | Savannah* February 8-10, 2008 in Savannah, GA, USA Register today: http://interaction08.ixda.org/ ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [EMAIL PROTECTED] Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
