I agree with Beecher and would only add the following based on my
experience in Analytics: 
UX Professionals can elaborate and create business cases which then
should be handed over the Analytics team. This is very much like
Business Cases and Requirements. 

I am currently working on a project where the business person is too
involved in the technical aspects and thereby ignoring the very
reason of the exercise - business cases. Without those, analytics
don't mean anything. 


. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Posted from the new ixda.org
http://gamma.ixda.org/discuss?post=22955


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