On 17 Jan 2008, at 23:08, Mark Schraad wrote: > Or they do not understand the significance or potential of what > they do. > > I recently met some folks at a box factory. They design cardboard > boxes to be manufactured. The staff was home grown - completely > trained on the job, in house. They were masters of the medium and the > craft. What they were lacking was the vision and theory. This is the > opposite of what Dave Malouf described recently. They had > essentially an entire carrier of studio work, with no real > fundamentals. I could not help but think of the potential for that > staff - and in fact the company had they the background and vision to > push that medium. [snip]
Yup! This is exactly the sort of thing I'm talking about. I come across lots of folk from more traditional graphic design, or from the programming side, who have really applicable knowledge - but don't know how to apply it well (or - even worse - aren't allowed). Cheers, Adrian ________________________________________________________________ *Come to IxDA Interaction08 | Savannah* February 8-10, 2008 in Savannah, GA, USA Register today: http://interaction08.ixda.org/ ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [EMAIL PROTECTED] Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
