Hi Dave,

I guess this term "product experience" is not really new, it is just
mostly related to other fields of design that we are not so close - as
product/industrial design.

In fact, we are familiar with this "user experience" and "interaction"
terms, but is interesting to notice that they have been used in other
fields than human-computer / interaction design or whatever we call
our expertise. As we "experience" many different things in many
different contexts, a wide range of meanings can arise from this "user
experience" idea.

I guess Nathan Shedroff was one of the first ones I've noticed to use
this notion of "experience design" not exclusively related to computer
interaction design.

It's very interesting to notice that both Paul Hekkert and Hendrik N.
J. Schifferstein, editors of this book, are researchers at the faculty
of Industrial Design Engineering of Delft University, one of the main
schools that are going deeper in this field of experience design,
design and emotion and so one... people are interested in
understanding what makes a good experience, no matter if we're talking
about computers, a chair, a poster.

Psychology, perception, cognition, emotion...these are the fields that
industrial designers are interested nowadays in order to "design an
experience" - which is comprehensible, as products are becoming
commodities, and services are becoming more important. Services are
less tangible to evaluate, we only can tell about our experience in
using them.

I totally agree with you. We sure have to rethink our research...the
age of pervasive computing is at our doorstep, computers tend to be
less perceptible as an object, interfaces and context will become more
and more dynamic and multi-sensorial. User experience design is going
to another level.


regards,
mauro
-- 
prof. mauro pinheiro
universidade federal do espĂ­rito santo
centro de artes
depto. de desenho industrial



On Feb 17, 2008 12:58 PM, David Malouf <[EMAIL PROTECTED]> wrote:
> A new book is coming on entitled "Product Experience".
> http://tinyurl.com/3d5xu8
>
> It seems to be a classic user experience book but with a twist. Instead of
> Human-Computer Interaction it talks about Product-Human Interaction.
> I never heard the phrase before, but it really speaks to me in terms of
> re-thinking our research. Computer is a tad of an antiquated term in so far
> as much of the silicon we interact with is not on a traditional computer
> format (is there such a think any more?).
>
> Anyway, the book seems interesting.
>
> -- dave
>
>
> --
> David Malouf
> http://synapticburn.com/
> http://ixda.org/
> http://motorola.com/
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