Please join NYC IxDA for our June event—RSVP by email to: nyc-rsvp
(at) ixda (dot) org
Micro-Interactions in a 2.0 World
We live in a world where the little things really do matter. Each
encounter -- no matter how brief -- is a micro interaction which makes
a deposit or withdrawal from our rational and emotional subconscious.
The sum of these interactions and encounters adds up to how we feel
about a particular product, brand or service. Little things. Feelings.
They influence our everyday behaviors more than we realize.
SPEAKER
David Armano
VP Experience Design
Critical Mass
WHEN
Monday, June 16th
6:15 - 7:00 networking (refreshments served)
7:00 - 8:00 presentation
8:00 - 8:30 Q&A and discussion*
WHERE
SoHo; location details provided on RSVP
RSVP
Send e-mail to: nyc-rsvp (at) ixda (dot) org
ABOUT OUR SPEAKER
David Armano has over 14 years experience in the communications
industry with the majority of his time spent in digital marketing and
experience design. An active thought leader in the industry, David
authors the popular Logic + Emotion blog currently ranked in the top
25 of the “Power 150” as listed by Advertising Age. David’s writing
and visual thinking has been cited by respected sources such as by
Forrester, Crain’s and landed him in BusinessWeek on several occasions
including their “Best of 2006”. David leads an interdisciplinary
group of designers, writers and content strategists for the Chicago
office of Critical Mass a marketing agency focused on creating
extraordinary experiences. Aside from his presence on the Web, David
is known as an evangelist for customer-centric strategies and acts as
an advocate for the creation of meaningful interactions. In his spare
time he contributes articles to various professional publications and
spends as much quality time with his family as possible.
If you'd like to attend, please send RSVP e-mail to: nyc-rsvp (at)
ixda (dot) org
*After the event we'll move from micro interactions to macro
interactions with some of the smartest, hippest, coolest and geekiest
people around. Join us for drinks at Sweet & Vicious (5 Spring St
between Bowery & Elizabeth).
See you on the 16th!
NYC IxDA
Interested in getting involved with the NYC IxDA? Send e-mail to: nyc
(at) ixda (dot) org
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