I'm currently working on the re-design of a bank. When visiting their website it currently defaults to the Personal Banking section, which is the case with many other banks. On the other hand, other sites do have a dedicated homepage that highlight the main entry points (i.e. Their different banking offerings; personal, commercial banking, etc.).
Even though most of their customers fall under the Personal Baking umbrella, I'm recommending to create a homepage which will provide first-time users will a clear explanation of what the website is and what they can do in it as opposed to always defaulting to the Personal Banking page where they are provided with too many options. >From my own research there are more banks that make use of a homepage which can be overriden via cookie on subsequent visits. I'm debating whether to recommend that they have a homepage or not, but I'm wondering if there is additional research related to this. Thx, -- Diego ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [EMAIL PROTECTED] Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
