One of my heroes is fellow Irishman Ernest Shackleton... His
Antarctic expedition back in 1901-04 is legendary and made me go
there. However I went on a commercial expedition ship but want to
return to do Shackleton's trip and with an altruistic purpose.
When I did some work for Burberry a couple of years ago and reading
their history I discovered they actually sponsored the expedition
gear for the trip... if you don't know the story check it out here,
his books or the PBS movie with Kenneth Brannagh.
http://en.wikipedia.org/wiki/Ernest_Shackleton
There will be plenty of people interested in sponsoring this and I
personally want to do it and would like to do it for a cause. My
favorite is MS society and I think I could get some corporations to
sponsor me.
Take a look at all the extreme sport expeditions that come out of UK
esp. The Volvo Round the World, The Vendée Globe etc and the money is
there - human interest trumps recession too as people become engaged
and following explodes.
Catríona
__________________________
Catríona Lohan-Conway
User Experience Architect
917 405 5127
[email protected]
P Please consider our environment before printing.
On Feb 11, 2009, at 12:59 PM, Todd Zaki Warfel wrote:
On Feb 11, 2009, at 12:51 PM, Robert Hoekman Jr wrote:
(Playing devil's advocate.) Make a case for this. What would a
sponsor get out of the deal?
You kidding me? Can you imagine the prestige of sponsoring the
winning team at an extreme challenge like this? It's like
sponsoring the first balloon or boat to make it around the world.
Or the first spaceship to the moon or Mars. This is extreme in so
many ways it's not even funny.
Now, do you want to be the one who gets the credit for helping my
team winning this or not? Because someone is going to get that
opportunity. I'm giving you the opportunity to be that sponsor.
All in how you pitch it.
Cheers!
Todd Zaki Warfel
President, Design Researcher
Messagefirst | Designing Information. Beautifully.
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Voice: (215) 825-7423
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Blog: http://toddwarfel.com
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In practice, they are not.
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