Does anyone have any examples of articles discussing the cons of having a
sign-up process before using an application that requires personal
information (i.e. your address). I remember reading articles a while back on
how asking for personal info when someone just wants to try out your app is
a huge turn off to users (for obvious reasons) and you really want to reduce
all barriers to entry. 

Have you written or read something like this recently? I want to share some
references with a client.

Julie


_____________________________________________________
Julie Stanford
Principal, Sliced Bread Design
650-969-0400 x706



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