Hi all, I am a graduate student at Stanford doing a course project for a design consultancy startup. We are trying to understand how to effectively promote the user centered design process (or the buzzword "design thinking") to potentially unaware clients.
During my internship at Google as a user experience researcher, I recall we used different methods to accomplish a similar goal, such as inviting engineers and PMs to the usability lab observation room, designing and promoting posters and brochures about user personas, and having sessions for engineers and users to have conversation face-to-face. Also we think that IDEO gave a nice example by their "deep dive" TV show. So, we would be interested in hearing more examples, ideas, and stories from you. How do you tell people what you are doing everyday as UX designer/researcher? How do you convince engineers/PMs/stakeholders/clients that the user-centered design is the right way to go? They are very important to us as we are in our "observation and understanding" stage. Thanks a lot for your time, and we hope to learn from your experience! Best, Yusen Dai MS, Management Science and Engineering Stanford University 650-575-9382 [email protected] ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [email protected] Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
