2009/5/12 Troy Gardner <[email protected]>

>
> If the pawns were cattle instead of people, or glass vases instead of
> cattle. I doubt people would have the same reaction.
>

I was thinking about this article last night at the London-IA "Show and Tell
- Personas" event (a big "Thankyou!" to Jane Austin and the presenters)

What strikes me about the games is they make historical facts or data more
personal firstly, by allowing you to adopt a role in the situation, and
secondly, by giving you touchable objects supporting the role.

Without wishing to push the comparison too far, I'd say that while it's
fairly obvious that that personas exist to make user requirements personal,
it's quite easy to overlook how effective touchable objects are in
supporting this personalisation. But last night we were hearing about
personas who sent (physical) postcards, and saw them starring in glossy
booklets.

As a pretty digital kind of person, this really makes me think about using
non-digital assets for communication.

-- 
"Tigers walk behind me, they're there to remind me - I'm lost but I'm not
afraid" David Byrne and Brian Eno: Life is long
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