Here's an example from Minneapolis where the two terminals at MSP airport (as well as the signs directing freeway traffic to the airport) are being relabeled (at tremendous cost) because the current labels are uninformative. Currently the airport's two terminals are labeled "Lindberg" and "Humphrey," but those names don't mean anything to most travelers. So the terminals are being relabeled as "Terminal 1" and "Terminal 2," respectively. Additionally, the signs will indicate which airlines are associated with which terminal.
Some up-front usability testing would have revealed the hubris of using cryptic terminal labels when it would have been cheap to make changes and could have saved the airport and whoever's paying for the freeway signs a lot of money. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the new ixda.org http://www.ixda.org/discuss?post=43897 ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [email protected] Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
