Personally I find the issues of design in transportation equally
fascinating. But I share Jonathan's skepticism about using this as a means
of getting contracts, at least in the short term.

First, cities need to figure out they have a problem on their own. They have
citizens shouting opinions left and right for free, without someone wanting
to impose a new perspective, redo their street signs, and get paid for it.

But more seriously, given the way city government and national
transportation funding works, simply figuring that part out does not give
them budget or leeway to hire a (non-union, non-transportation engineer,
non-government employee) ux designer and implement her recommendations.

If you were starting from a city official who formally recognized a specific
issue (accidents at a particular intersection), who had jurisdiction over
the agencies in charge of that area, and who had posted a public request for
solutions, that would be different. You'd at least know what the terms of
the RFP were, and what the composition of the team needed to include.

I also don't mean to suggest this is an entirely futile pursuit--I contact
my local government periodically with feedback, and occasionally get a
response. I was genuinely pleased when the designers at BART.gov
incorporated my comments about how nonsensical their map is for the great
number of riders who take their trains within the city of San Francisco, and
added city labels to differentiate between 19th Street (Oakland) and 24th
Street (San Francisco) on the new website.

And I agree there's great need for a UX consultancy specializing in urban
planning, and plenty of room for articles and advocacy. Someone  up to speed
on ARRA (stimulus) funding could help identify opportunities.

But don't hold your breath. I wouldn't expect local governments to move
quickly, even on the best of ideas. And these are hardly great times to be
managing a city budget.

Diana
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