Any thoughts or articles on "add to my favorites" (as an action from a
product page) vs "add to my wishlist" (which I think is the same thing?) vs
"save for later" (as an action on the shopping cart page, a la Amazon)? Any
good design patterns for favorites? How should one access one's favorites
list at a later time? Has anyone studied conversion rates on these features?
Thanks,
Sheri
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