"I see it as not giving lip service to the user. For example, lovely
posters pinned up in the office saying things like "customer
commitment" with pictures of flowing rivers ; ) Or "your call is
important to us" when clearly its NOT!"

The department that would say this is not the department that would
do UX. So I am still wondering from a UX perspective what the even
means.

If you are in a business you are forced to focus on revenue and
budget not on your users. This does not mean that you shouldn't
understand the users, that is obviously as important as ever, but I
wonder how valuable, focusing on the users, the way I understand you,
really is, when it get's down to it.

Users generally don't

1. know what they want
2. know what they could get

So how would this care for the customer play itself out if not
through trying to create the best products that will make them love
you.

So this leaves us once again back to the problem of transcendence. 

How does caring about the user really transcend into making better
products. I still haven't gotten anyone able to explain this.


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Posted from the new ixda.org
http://www.ixda.org/discuss?post=45895


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