Hi Thomas: I see it as not giving lip service to the user. For example, lovely posters pinned up in the office saying things like "customer commitment" with pictures of flowing rivers ;) Or "your call is important to us" when clearly its NOT!
Its about a focus to say who are we designing this for and constantly applying hard questions, without compromising the user experience, that this will make people love the product, tell their friends about it and commit to the brand (somewhat blindly) So "caring about the user" should really resonate closely with the organizational culture towards building great stuff. Its almost an "intangible buzz" in a place that makes you want to be a part of it. Is it a methodology? Perhaps ... but I see it more as a constant state of thinking. rgds, Dan . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the new ixda.org http://www.ixda.org/discuss?post=45895 ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... disc...@ixda.org Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
