I also think mid 2010 is unlikely. There are some major issues to
overcome, not the least of which is technical implementation.

The slickness of the video serves a purpose beyond validating design
however. It becomes a probe. A kind of artefact that elicits feedback
- from people like us, competitors, and the market and consumers at
large. 

I wholeheartedly agree with the Buxton approach to sketching user
experience, and making things disposable. But when you're reaching
out/creating visions for other stakeholders who aren't familiar with
participating in the roughness of sketches, polish goes a long way.
This will just test the high level concept, of course.

Internally in their team, I hope they've got heaps of paper and
lo-fi prototypes otherwise there are a lot of pure low level
usability issues they won't address.


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Posted from the new ixda.org
http://www.ixda.org/discuss?post=45951


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