Henning Fischer, design strategist at Adaptive Path, was interviewed
about "developing a mission statement" and discusses a tool we use
frequently at Adaptive Path, the mad-lib like elevator pitch. It's a
place I begin when crafting a vision statement.
http://www.redesign.creativecomponent.com/podcast-interview-with-henning-fischer-developing-a-mission-statement/
I'm also partial to experience principles as a way of articulating a
UX vision. We posted a detailed explanation of our work with http://smart.fm/
, including experience design principles we developed for them:
http://www.adaptivepath.com/blog/2009/07/22/smartfm-goals/
When defining a UX vision, take to heart the suggestions in the book
MADE TO STICK, about how ideas are made sticky. Too often UX visions
are abstract and formless.
As part of making the vision concrete, it's important to get away from
words and towards pictures and other more concrete means of
expression. We typically create a "vision prototype" to embody the
vision and principles, to make tangible the strategy.
--peter
On Oct 3, 2009, at 3:40 PM, Jim Leftwich wrote:
Here's a link to a .pdf of "Design Vision: A Conversation About The
Role Of Design Leadership," which is the dialog between Luke
Wroblewski (http://www.lukew.com), Bob Baxely
(http://www.baxleydesign.com/), Dirk Knemeyer (http://knemeyer.com/),
and myself (http://www.orbitnet.com), all veteran Interaction
Designers with experience spanning a wide variety of software,
products, and systems. We discuss many aspects of how vision and
design leadership have played out in our careers, some of which have
been more than 25 years long.
http://www.lukew.com/resources/articles/DesignVision.pdf
Our dialog is practiioner informed and aimed. It reflects the many
issues we've encountered, llessons we've earned, and insights
we've come to understand over our lengthy and varied practitioner,
management, and business careers in the field of Interaction Design.
The dialog doesn't particularly boil the complexity of Design,
Design Vision, and Design Leadership down to simple statements, but
provides a comprehensive overview from our experiences and
perspectives.
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Posted from the new ixda.org
http://www.ixda.org/discuss?post=46323
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