I read the entire presentation with pause and trepidation. I have fought the
agile movement tooth and nail (and this piece hasn't changed my mind). This
piece gave me hope in that it looks towards a new type of software design &
development culture that we haven't seen yet and this I am welcome to.

Here's the link:
http://www.cooper.com/journal/2010/01/an_insurgency_of_quality.html
I call it a "reprise", b/c in 2008 he gave a talk with the same title at
Interaction 08.

The ONE thing that I feel the cooper piece has not evolved enough towards is
where I have left the standard world of software design and its very tacit
view of the world where at best user-centeredness is mostly about fit and
efectiveness towards issues of humanity, humaness, and aesthetics. But
mostly importantly where is the question of "why?" why build X in the first
place? This question which is so important to the "authentic interaction
designer" as Alan calls us (or is it them?) is missing from his piece. Also,
there is no mention of aesthetics and in fact a push that the interaction
designer is "analytical and empirical" which in my mind is as "inauthentic"
as an interaction designer can be.

What are you thoughts?

-- dave

-- 
Dave Malouf
http://davemalouf.com/
http://twitter.com/daveixd
http://scad.edu/industrialdesign
http://ixda.org/
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