Since click through on search results is based on the quality of the
search and the quality of the results descriptions, I think it would
be hard for anyone to guestimate any KPIs without know the project.

As for case studies, take a look at the book "Search User
Interfaces" by Marti Hearst.  It's available online at
http://searchuserinterfaces.com/book/



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Posted from the new ixda.org
http://www.ixda.org/discuss?post=48776


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