Brandon, One of the things you may face is communicating what is truly involved in implementing a UI (or UX Design) Strategy and addressing misconceptions. I recommend you look at an earlier post, "Dear CEO:" - http://www.ixda.org/discuss.php?post=46405#46405. Charles did a great job of summarizing UX Design and it's value proposition, and the post includes many insightful responses.
I also offer to you a presentation I put together that covers many similar points. (In fact, many of the points were inspired by the Dear CEO: post.) "User Experience Design: The Missing Ingredient" - http://bit.ly/cqFiQ3 I presented this to senior IT leaders in support of creating a UX Design group. It went over extremely well with them. The main points. a.. UXD involves more than you may think. It is not items on a checlist but a way of thinking that drives project decisions. b.. UXD is not as costly as you think. While there may be added people and tasks, other costs are reduced. Plus, it provides many benefits as well (Charles' points from Dear CEO) c.. UXD requires a commitment and investment in the right resources The theme, "The Missing Ingredient", is intended to support a spirit of collaboration. We wanted to be sure that our message was NOT, "Your work sucks because you do not do these more important things". UXD is not more important, but just as important - an essential ingredient. The final suggestion I offer you is this: A UI strategy (as with any strategy) will better succeed if you have an executive champion. The higher the better. Without a champion, it is hard to succeed in the long run. If you do not have that champion, look for small, early wins to show the value of a UI Strategy, and use that success to as a selling point. Best of luck, Tom ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [email protected] Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
