On Tuesday 02 February 2016 23:31:37 Paul Tansom wrote:
> All the Pi Zero images I've seen the Pi has been in a cardboard blister
> pack, so would have some decent protection. The plastic sandwiched between
> the card looked to hold its shape, so would offer some protection.  Most
> have also been in a clear bag with the magazine. If yours was just loose
> something may have happened to it between being sent out and you getting
> it. I would ask the foundation about it given that it seems from a later
> post that the Pi is at fault.

I've been a subscriber of MagPi since they started producing the paper version 
around 3-4 months ago, so 
I received mine in the first batch.  Obviously, it was inside the delivery 
envelope, but it wasn't loose, a big 
blob of glue had been smeared onto the track side of the PCB and then it had 
been stuck to the front of the 
magazine.  The one I saw in Tesco's the same day had the Pi attached in the 
same way.

So.  Someone at the MagPi publishers, (who was probably sitting on a plastic 
chair on a nylon rich carpet, 
in an air-conditioned room (and therefore dry atmosphere)) had stuck his/her 
fingers all over it.  They 
then stuck it into a plastic envelope that would generate static every time it 
was rubbed against it's 
neighbour in the pile or at the Sorting Office.   The ones in the stores could 
well have also been touched 
by multiple shoppers who were also in an air-conditioned atmosphere.  I would 
say that the odds were 
high that the Broadcom chip would be at least compromised by the time the 
recipient got it.

Actually, ESD doesn't usually zap devices instantly (although touching them 
directly is a pretty good way 
to achieve that).  Instead, the static on a persons body (or even in the static 
field that surrounds us all) 
breaks down internal junctions, which then subsequently fail at some time in 
the future.

If anyone is interested, this presentation is quite informative: 
http://www.charleswater.co.uk/PPT/
ESDBasics.ppt.

When I worked at Spherea Technology over at Ferndown *everyone* had to undergo 
ESD training 
whether they worked on the shop floor or not and no-one was allowed to enter 
the ESD protected area 
unless they were fully kitted out with ESD coat, wrist strap and heel 
conductors (as a minimum).  The 
wrist strap and each individual's conductivity to earth had to be tested daily. 
 This is serious stuff; if a 
product's reliability is compromised then the company's customers will 
hemorrhage until the company 
either mends it's ways or goes bust.  Either that or the company spends 
additional time and resources 
fixing customer returns and compensating for the inconvenience.

This is why I was a bit shocked (excuse the pun) when I saw my very own Pi Zero 
stuck on the front of 
the MagPi magazine.

-- 
        
        Terry Coles

        
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