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ãåÇ 0105136760
groups.yahoo.com/group/so7betkhair
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"Marketing Research" course at Wamadat center
Asalamu alykom
It's a new class for "Marketing Research"
Mr. Mostafa Abd El Azim will present it in "Wamadat center"
The duration of course is 6 hours within two days Saturday &
Saturday from 6:00 pm to 9:00 pm.
The date will be confirmed after registration.
the price is 60 L.E with matrial & break
Address : 19 El Nady el Reyady St., behind doctors tower, beginning
of faysal.
Telephone: 35689721 from 10 am : 8 pm
Contents of course:
- The Definition of the Marketing Research.
- Condition of doing marketing research.
- Steps of Marketing Research.
3-1 defines the market research problem (under study)
3-2 Develop an approach of the problem
3-3 Research design and methodology
3-4 Data collection
3-5 Data analysis
3-6 Presenting the research report
First step: The role of marketing research
- Marketing Research Suppliers & Services
1- Internal suppliers 2- external supplies
- Types of Marketing Research
First step defining problem
1- Defining problem issue understudy
2- How to define the research problem?
3- Analysis of secondary data
4- Qualitative research
Second Step: Develop an approach about problem definition
1- literature review
2- Analytical model
3- Research Question
4- Research Hypotheses HR
Third step: Research Design/ Research Methodology
- Exploratory research
- Conclusive
Forth step: Data collection
Fifth step: Data analysis
Sixth step: Presenting the Research Report
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ãÏíÑ ÇáÊÓæíÞ 000 00 0 ÔÑßÉ ÒÇäæÓí ÇáÚÈÏ -
ãÏíÑ ÊäÔíØ ÇáãÈíÚÇÊ 000 ÔÑßÉ ÒÇäæÓí ÇáÚÈÏ -
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(ÇæáíãÈíß ÌÑæÈ)
ÔÇÑß ÇáãÍÇÖÑ Ýí ÇáÏæÑÇÊ ÇáÊÏÑíÈíÉ ÇáÇÊíÉ
Integrated Marketing Communication (IMC - EEMDC )
Marketing Manager Tr. ............ . ( PSDP )
Consumer Behavior .... (IMC - EEMDC )
Basic Management Skils (AutoMaster PSDP )
Marketing Management ( Dobbi )
( Customer Services (IMC - EEMDC )
Sales Manager Tr. ( PSDP )
Others ......
Gazakon Allah Kol Khair
Maha 0105136760
groups.yahoo.com/group/so7betkhair
