I didn't find any questions about marketing when I took my ham exams. I think all that needs to be judged on the subject, is to look at sales vs the time the K3 has been in production. Seems to me they're listening to the crowd who's willing to reach for the hip pocket. How much smarter marketing strategy could there possibly be?
I think HF in general is falling in popularity, but that's due to the FCC;s decision to put everybody's shack on their belt. I do think the Kenwood TS-2000 is a particularly ugly radio. ;-) 73, Mike NF4L Randy Downs wrote: > I fellow said "Elecrafts ergonomics and packaging is not appealing enough for > most people despite its receiver performance. They could fix it by putting > the K3 into a bigger box with a decent front panel and more knobs, but they > wont. They wont because they are listening to the wrong people who dont have > a clue about marketing and who dont understand the psyche of most everyday > hams. Hedging your bets on a small group of hams who turn their radios maybe > 5 times a year while ignoring those who use a radio probably every second day > is not wise." > in a message to me. I guess now the question becomes, how often do you use > your K3? I use mine at least 10 hours a week. We need a poll I guess. > Randy > K8RDD > ______________________________________________________________ > Elecraft mailing list > Home: http://mailman.qth.net/mailman/listinfo/elecraft > Help: http://mailman.qth.net/mmfaq.htm > Post: mailto:[email protected] > > This list hosted by: http://www.qsl.net > Please help support this email list: http://www.qsl.net/donate.html > > ______________________________________________________________ Elecraft mailing list Home: http://mailman.qth.net/mailman/listinfo/elecraft Help: http://mailman.qth.net/mmfaq.htm Post: mailto:[email protected] This list hosted by: http://www.qsl.net Please help support this email list: http://www.qsl.net/donate.html
