On 12/13/2012 05:28 PM, Chris Benham wrote:

Of the various proposed ways of weighing "defeat strengths" in
Schulze, Losing Votes is the one that elects most from the "tops of
the ballots". Given that we are seeking to convert supporters of FPP
(and to I hope a lesser extent, IRV), I think that is a marketing
advantage.

On the other hand, we know that only paying mind to the tops of the ballots is a bad idea. That's what Plurality does. IRV pays less attention to the top (so that it can pass mutual majority, for instance), but Australia and Burlington seem to indicate it's not enough unlike Plurality.

So we might ask ourselves how much attention we should pay to the top. Of course, it's easy to find a method that pays very much (or very little) attention to the top and still gives bad results. To Plurality there is Antiplurality. Thus the question, inasfar as mechanism design goes, doesn't actually seem to be "how much attention should we pay to the top". The method should provide good results and/or strategy resistance and then whether or not it pays attention to the top is secondary.

Which leads to marketing. Perhaps having the method elect most from the tops is a marketing advantage. However, it may come at a cost of results (or strategy resistance). In that case, what is better? Should one pick a method for marketability and try to build upon it to go further later, or try to make one leap instead of two?

I'm asking as that question has come up before. It has, for instance, in the question of whether to support IRV or go straight to Condorcet. How much do we give for marketing?

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