I think Tesla started off right. Sell a very expensive high performance EV. It 
let them figure things out on the way and provided good profit margins at low 
volumes. BUT they did indicate the long goal was affordable EVs and they 
touched that goal briefly before dropping ‘basic’ models in favor of higher 
profit ones. I get it but it is disappointing. I think the way Twitter is being 
run at the moment makes me realize that Musk us not a savvy businessman. 
Perhaps he thought he could truly build affordable EVs but really didn’t plan 
well. Good side is it made GM and others take notice and get serious about the 
EV market so we have good,  affordable EVs now, just not from Tesla. 

-Steve

> On Dec 11, 2022, at 12:46 PM, John Lussmyer via EV <[email protected]> wrote:
> 
> On 12/11/2022 9:32 AM, Lee Hart via EV wrote:
>> John Lussmyer via EV wrote:
>>> So you are saying that they should first produce a cheaper very low profit 
>>> margin vehicle - so that they won't have enough cash to grow production at 
>>> a high rate and be able to product a LOT more vehicles?
>> 
>> Henry Ford did. So did VW.
>> 
>> Success can be found by selling a very small number of very expensive 
>> vehicles... or a very large number of inexpensive vehicles. Which one is 
>> likely to put the world on (EV) wheels?
> 
> So, why isn't the Nissan Leaf outselling Teslas?
> It's a low-cost EV.
> 
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