The 20th richest man in America had a house in Santa Fe and lived a very
quiet and inaccessible life there. But he always showed up at
interesting charity events, and always left a big check if the people
involved had a real vision and he felt he could help them achieve it.
Given Mitt Romney's recent demonstration of what he thinks it is to be
rich in America, I thought we could do with a little balance.
Inside Paul Allen's Quest To Reverse Engineer The BrainBehind a black
curtain in a small room a titanium sapphire laser is  prepared to fire
at a tiny and very surprising target: a half-centimeter  glass window
surgically implanted into the skull of a live mouse. If  all goes right
the laser will fire for a quadrillionth of a second while  the mouse
runs on a white, treadmill-like ball and watches a computer  screen.
Thanks to special dyes, certain brain cells will glow green if  the
mouse is using them, their image captured by cameras capable of 
detecting a single photon.
The point to all this Star Trek style technology could not be more 
profound. That tiny tangle of tissue in the mouse's skull turns
nerve  impulses from the rodent's eyes into an interaction. Decoding
that  process would give scientists the first true window into how a
mammalian  brain experiences the world.


It has a secondary benefit, too. Looking over the contraption puts a
big–and pretty rare–smile on the face of Paul Allen
<http://www.forbes.com/profile/paul-allen/> , the 59-year-old Microsoft
<http://blogs.forbes.com/microsoft/>  cofounder who has plowed $500
million into the Allen Institute for Brain Science, a medical Manhattan
<http://www.forbes.com/places/ks/manhattan/>   Project that he hopes
will dwarf his contribution as one of the  founding fathers of software.
The institute, scattered through three  buildings in Seattle
<http://www.forbes.com/places/wa/seattle/> `s  hip Fremont
neighborhood, is primarily focused on creating tools, such  as the mouse
laser, which is technically a new type of microscope, that  will allow
scientists to understand how the soft, fleshy matter inside  the human
skull can give rise to the wondrous, mysterious creative power  of the
human mind.

"As an ex-programmer I'm still just curious about how the brain 
functions, how that flow of information really happens," says Allen
in a  rare interview, in a conference room overlooking an active ship
canal.  "The thing you realize when you get into studying
neuroscience, even a  little bit, is that everything is connected to
everything else. So it's  as if the brain is trying to use
everything at its disposal–what it is  seeing, what it is hearing,
what is the temperature, past experience.  It's using all of this to
try to compute what the animal should do next,  whether that animal is a
mouse or human being."

It's heavy stuff, fueled by curiosity and scientific ambition made 
yet weightier by issues of mortality and the neuro-fragility Allen's
own  brain has been coping with. In June his mother, Faye Allen, a 
schoolteacher who inculcated him with a love of books and knowledge, 
died of Alzheimer's. "Any time you've seen a loved
one…," Allen says,  trailing off. "You see their
personality, everything that makes them  human, slowly slipping away,
and there is nothing you can do about it."  And Allen himself has
waged a fight against stage four non-Hodgkin's  lymphoma, a deadly
blood cancer that is now in remission. He is flush  and energetic,
juggling our interview with phone calls about one of his  sports teams,
and filled with urgency about his legacy.

His first $100 million investment in the Allen Institute resulted in a 
gigantic computer map of how genes work in the brains of mice, a tool 
that other scientists have used to pinpoint genes that may play a role 
in multiple sclerosis, memory and eating disorders in people. Another 
$100 million went to creating a similar map of the human brain, already 
resulting in new theories about how the brain works, as well as maps of 
the developing mouse brain and mouse spinal cord. These have become 
essential tools for neuroscientists everywhere.

Now Allen, the 20th-richest man in America, with an estimated net  worth
of $15 billion, has committed another $300 million for projects  that
will make his institute more than just a maker of tools for other 
scientists, hiring several of the top minds in neuroscience to spearhead
them. One effort will try to understand the mouse visual cortex as a 
way to understand how nerve cells work in brains in general. Other 
projects aim to isolate all the kinds of cells in the brain and use stem
cells to learn how they develop. Scientists think there may be 1,000 of 
these basic building blocks, but they don't even know that. "In 
software," Allen says, "we call it reverse engineering."

The willingness to fund these projects has gained Allen a growing 
number of disciples. "Paul has become a hero to me," says David 
Anderson, a professor at Caltech who first proposed the mouse map 
project to Allen. "He's done something for science in a way that
very  few other philanthropists have. It required that he have faith in 
science and go where his curiosity guides him."

But there are also doubts about whether his new, grander plans will 
amount to anything. "The first phase of their investment really
worked  out," says Susumu Tonegawa, an MIT professor and winner of a
1987 Nobel  Prize who has done extensive brain research. But can
Allen's industrial  approach really solve the mystery of how the
brain creates  consciousness? "It's one of the biggest
unresolved issues in brain  research," he says. "Whether it will
work or not, I don't know."

Health issues have defined Allen's career for the past three
decades.  He left Microsoft after beating Hodgkin's lymphoma in 1982
and  never returned. Bill Gates
<http://www.forbes.com/profile/bill-gates/>   would turn Microsoft into
one of the most essential companies of the  20th century, while Allen,
whose shares continued to soar, spent  billions on various passions.
There were sports teams (the Portland  Trail Blazers and the Seattle
Seahawks), cable companies (Charter  Communications, on which he lost $8
billion) and research labs (the  for-profit Interval Research, shut down
in 2000). There was the first  privately funded human spaceflight and
the search for extraterrestrial  life. There was the Gehry-designed EMP
Museum, which the electric guitar  buff originally built in part as a
tribute to fellow Seattle native  Jimi Hendrix. There was one of the
largest yachts in the world, the  Tatoosh, a 300-foot beauty with a
6-foot shaded swimming pool and a  saloon that features a French
limestone fireplace.

llen began thinking about a big neuro-science project in the late 
1990s, while he was making a flurry of investments  in Seattle
biotechnology companies. One, an outfit called Rosetta  Inpharmatics,
was doing genetic work that could be seen as a precursor  of the
Institute's Mouse Brain Atlas. Cancer researcher Stephen Friend, 
its chief executive, remembers long discussions about "a library  of
Alexandria for brain data." He set up a meeting for Allen with James
Watson, who won the Nobel Prize for codiscovering the structure of DNA.

Watson pushed Allen to think even bigger. Start an institute like 
Rockefeller University in New York or the Salk Institute in San Diego, 
he told him, and bring the best minds of science there. Allen balked, 
both at the potential $1 billion price tag and the memories of closing 
Interval Research, which failed partly because he had filled it with too
many scientists merely completing their own projects.

But the sequencing of the human genome, an example of the power of 
industrial-scale science, inspired him, and he wanted to fund something 
similar. "I'm a person that did have the ability to do something
that  would jump-start progress for scientists around the world," he
says.

But what? Allen decided to host a series of what he calls 
"charettes," or brainstorming sessions, first in Seattle, and
then on  two separate cruises with scientists on the giant Tatoosh .
Guests  included Watson; neuroscientist Richard Axel, another Nobel
Laureate;  and Leland Hartwell, a third. All the scientists proposed
ideas close to  their own interests. The psychologist and linguist
Steven Pinker argued  for a "molecule to society" institute that
would study both neurology  and behavior. Others wanted to focus on
experimental animals, like the  C. elegans worm or primates.

But Caltech's Anderson, a neuroscientist and geneticist, proposed
the  winning idea: a map of how genes work in the mouse brain. Every
cell in  a mouse–or, for that matter, a human–has the same
20,000 genes. What  makes a heart cell different from a brain cell is
how those genes are  used. And scientists can watch the genetic code
being accessed like  watching a computer reading a hard disk. In order
to use a piece of  genetic code, cells must transcribe it from DNA,
which is stuck in the  middle of the cell, to a messenger chemical
called RNA. Scientists were  learning how to measure RNA levels;
figuring out what parts of the mouse  brain use which genes would help
neuroscientists figure out what the  genes do.

All of the scientists, Allen says, agreed that the project was 
worthwhile–despite every researcher having his own agenda. "It
appealed  to me because it was something that hadn't been done,
something that  could be scaled, something that created a database that
could be  accessible worldwide and would lift all boats in the area of 
neuroscience," he says. It also was similar to the role he'd
played  at Microsoft, where he had created emulators that allowed others
to  write software; again, he was creating developer tools, this time
for  neuroscientists.

His mother, who loved books so much that when she was asked to name  100
favorites she could only narrow the list to 165, was suddenly  veering
from being able to do crossword puzzles one moment to being  unable to
remember what she had just said. In early 2003 she was  diagnosed with
Alzheimer's. Allen wrote in his journal that he was "sick  at
heart," and the Allen Institute for Brain Science was started in 
short order with the first $100 million donation.

Some philanthropists put their money toward buildings or 
infrastructure. Others channel it straight to the needy. Allen, in 
tackling the brain, spends it on talent. At the outset he recruited 
Allan Jones, who had worked at the genetics startup, Rosetta, that Allen
had dabbled with, to develop the Mouse Brain Atlas. Quickly he took 
over the whole institute.

Instead of hiring big-name professors, Jones recruited a platoon of  60
young scientists taking breaks from graduate school or pit stops 
between academia and industry. Mouse brains were frozen and sliced by 
automated machines; each slice fit on a single microscope slide. 
Technicians dipped each slice in an RNA solution that stained cells 
containing a single sequence of RNA in a particular color. Only one gene
can be captured per slice and six per brain, meaning it took 4,000 mice 
to create the Allen Brain Atlas, made available free on the Web in 
December 2004 and largely finished in 2006. The completed atlas involved
85 million images on 250,000 slides, or 600 terabytes of data–half
as  big as the entire Internet in 2003.

The Mouse Brain Atlas fast became a standard tool for neuroscientists 
in both industry and academia worldwide. In 2006 scientists outside 
Allen's institute had used the atlas to find genes that might
influence  susceptibility to multiple sclerosis in humans, eating
disorders and  memory. Husseini K. Manji, head of neuroscience research
and development  at Johnson & Johnson, says that his scientists scope
out projects  using the atlas' exclusive gene data. For Ed Boyden, a
neuroscientist at  MIT, looking for genes allows him to figure out what
experiments to  conduct. One of the strains of lab mice developed by the
project has  even become one of the most popular in the U.S.

Outside the lab this was a dark period for Allen. In 2008 a heart 
arrhythmia required valve replacement surgery. A month later his lung 
filled with fluid, requiring another operation. When fluid built up in 
his other lung doctors diagnosed late-stage non-Hodgkin's lymphoma, 
which had spread beyond his lymph nodes. He dictated parts of his 
memoir, Idea Man , while suffering through the bone-deadening fatigue 
from chemotherapy. At the same time, Charter Communications, the cable 
company he backed, was going into bankruptcy.

His exploding neuroscience hub was a welcome reprieve. Allen loved 
peppering his scientists with questions and plotting a path for the 
future. With the success of the mouse atlas, he put another $100 million
toward a tougher proposition, an atlas of the human brain, which is 
3,000 times as big, with 1,000 times as many cells.

All the equipment for slicing and staining the brains had to be 
refitted. And, more critically, the brains themselves were hard to 
acquire. Rather than 1,000 human brains, the map would have to be built 
with fewer than 10, which needed to come from people who had died in the
prime of life without the brain being damaged by injury or illness.

Four years later six brains have been donated and four analyzed to  some
degree. The project is due to be finished this year, but the first 
brain images, put online in 2010, are already yielding scientific 
results. So far, the gene expression from the first two human brains in 
the new atlas varies only a little, yielding hope that scientists will 
be able to understand some of what it all means.

How might this work? A young University of California, San  Francisco
neuroscientist named Bradley Voytek used software to match  words that
frequently appeared together in the scientific literature  with matches
of where genes are expressed in the Allen atlas. For  instance, he found
that scientists studying serotonin, the  neurotransmitter hit by Prozac
and Zoloft, were ignoring two brain areas  where the chemical was
expressed in their research. It might even play a  role in migraines.
This data-driven approach led to 800 new ideas about  how the brain may
work that scientists can now test, leading to hope  that computational
methods can help decipher the computer in our heads.

Understanding  the brain, Allen argues, is much like a being a medieval
blacksmith  trying to reverse engineer a jet plane. It's not just
that you don't  understand how the wing attaches to the fuselage or
what makes the  engine go. You don't even know the basic theory of
how air going over a  wing creates lift. "Moore's Law-based
technology is so much easier than  neuroscience," Allen says.
"The brain works in such a different way from  the way a computer
does. The computer is a very regular structure. It's  very uniform.
It's got a bunch of memory, and it's got a little element  that
computes bits of memory and combines them with each other and puts  them
back somewhere. It's a very simple thing.

"So for someone to learn how to program a computer, in most cases, a
human being can do it. You can start programming. I did it in high 
school. Me and Bill Gates and our friends did that. Probably in a few 
months we were programming and probably understood what there was to 
understand about computing within a few years of diving into it."

In the human brain, designed by evolution, every tiny part is very 
different from every other tiny part. "It's hideously
complex," Allen  says. And it's going to take "decades and
decades" of more research to  understand. "We are talking about
dozens and dozens of Nobel Prizes," he  says, "that have yet to
be won to understand how the brain works."

Despite the size of the challenge, Allen is undeterred. Shifting from 
his army of pit-stopping young scientists, in the last 18 months he has 
hired three of the top neuroscientists in the country–and tripled
the  total head count at the institute to 200 with plans to double it
yet  again and move to a new, bigger building. Christof Koch of Caltech,
a  former physicist with an Apple Computer logo tattooed on his left
arm,  says his colleagues think that he is crazy to leave the safety of 
academic tenure, but there's no other way to get the job done. There
are  10,000 neuroscience labs out there, but nobody else is trying to do
anything as big. "We have ten-year plans to do something that
can't be  done at the university," he says.

Clay Reid, who quit a tenured job at Harvard, studies the mouse  visual
cortex. "I can have big dreams about what to do next, but  managing
those would be just impossible anywhere else." This project,  dubbed
Mindscope, uses tools like the laser microscope that Allen saw  for the
first time when I met him to build a computer model of mouse  vision.
Colombian neuroscientist Ricardo Dolmetsch, on leave from  Stanford,
heads up another challenge: using stem cells to figure out  what the
brain is made of. "If a mechanic didn't know how many parts 
were in a car, would you trust that mechanic?" quips Koch, who
likens  current drugs for depression and schizophrenia to fixing that
car by  pouring oil over the top and hoping some gets into the motor.

In rolling up all this talent, Allen, the consummate entrepreneur and 
outsider, has switched sides. Science, like the early days of software, 
has generally been practiced by hundreds or thousands of individual 
scientists working independently, competing to scoop one
another–even  large-scale research labs like Salk and Rockefeller
work this way.  Allen's industrialized approach is known by
researchers as "big  science," a worrisome trend to some.
"The state of funding in  neuroscience is worse than it's ever
been in my career," says NYU  neuroscientist Tony Movshon. "I
think small, investigator-initiated  science is the best way to get
creative ideas."

It's possible that even the Human Genome Project that inspired Allen
in the first place also slowed down the commercialization of 
DNA-sequencing technology, because it created a monopoly for machines 
made by one company, Applied Biosciences. Only after the project ended, 
and new, cheaper entrants entered the field, did we get a new revolution
in genetics.

"There are going to be things where you need to have the standards 
and you need to do something systematically on a big scale," shrugs 
Allan Jones, the Allen Institute's chief executive. "Small labs
don't  lend themselves to doing that well." In physics, he
points out, it's  standard practice to get everyone on the same page
and do large projects  like CERN's supercollider. There's no
reason that mysteries of the mind  should require less of a group effort
than mysteries of the universe.

Paul Allen is still more sanguine. "The proof will come a few years 
up the road, when we see the results of these new initiatives on which 
we are embarking now," he says. His $300 million investment was made
with a five-year time horizon, but Allen and his team don't talk in 
five-year or even ten-year time–they're looking ahead decades.
Allen,  who says he feels great and is cancer free, says he will
contribute  indefinitely as his scientists continue to deliver–and
has even made  plans to fund the institute after his death. "A big
part of my own  financial legacy," he says, "is allocated to
this kind of work for the  future."

 
http://www.forbes.com/sites/matthewherper/2012/09/18/inside-paul-allens-\
quest-to-reverse-engineer-the-brain/4/
<http://www.forbes.com/sites/matthewherper/2012/09/18/inside-paul-allens\
-quest-to-reverse-engineer-the-brain/4/>


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