Barron's Online
MONDAY, AUGUST 21, 2006
Tune In, Turn On, Outperform?
Edited by ROBIN GOLDWYN BLUMENTHAL

THERE MAY NOT BE A MATHEMATICAL WAY to beat the market, but early 
returns of an intriguing new study show another way could be 
possible -- better returns through active consciousness-raising.

It all relates to the effect produced when a critical mass of people 
gets together to practice advanced Transcendental Meditation, 
producing an underlying field of "pure consciousness," known as 
the "Maharishi Effect," after the physicist who introduced TM in the 
U.S. nearly 50 years ago.

It so happens such a group has been gathering once again in the 
Fairfield, Iowa, home of Maharishi University of Management, to deal 
with a threat to world peace. But the positive vibes extend to other 
aspects of society, including the financial markets.

"We didn't come together to boost the markets, but it's a nice side 
effect," says John Hagelin, a physicist who directs the Institute of 
Science, Technology and Public Policy at MUM. "Sociologists as well 
as economists are aware that markets are an extremely nimble and 
sensitive barometer [of] the collective mood."

So far, the mass meditation seems to be having a beneficial effect 
on the market. In the weeks since the meditation began July 23, both 
the S&P 500 and the Domini 400 Social Equity Index have risen on 
average 0.7% per week, to say nothing of the Nasdaq, says Ken 
Cavanaugh, a professor of applied statistics at MUM who has been 
researching the meditation's market effects. That compares to a 
weekly decrease of an average of .06% going back to 2000, when Bush 
took office.

"If you maintain that rate of increase for awhile, you're going to 
have a phenomenal effect," says Cavanaugh. And if the method does 
away with all the sellers? World peace. And then, who cares?






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