"The new phone book's here!  The new phone book's here!" -- Steve 
Martin from "The Jerk"

Just got the latest edition of the "Total Health Catalog" from the 
good people at Maharishi Ayurveda today in the mail.  Other than the 
photos accompanying various products of the usual happy, healthy, 
always-smiling robotrons (I always wonder whether the people they use 
are non-meditating models from stock photos or stock photos of 
meditators), the one item of note is that Guru Dev has gone pop-up!

Yes indeedy, about 5 pages after the $7-a-drop Maharishi Honey 
selections are three pages of various "celebrative full-color 
glittering three-dimensional foldout cards WITH AUTOMATIC MUSIC 
PLAYER" (my emphasis) of one Brahmananda Saraswati in various regalia, 
dress and hairstyles (pre-Shankaracharya ordination crew-cut, with or 
without umbrella, etc.), the usual rainbows, doves, sanskrit, David-
Bowie-glitter...and a price tag to boot: from $12 to $24.  Take that, 
Hallmark!

I think for the next issue they should come out with a limited 
edition "Incident at Annapurna" pop-up card featuring the Levi Butler 
murder.






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